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Production Lead
Asystem
- New York, New York, United States
- New York, New York, United States
Über
play a vital role in customer acquisition for our portfolio of clients. They lead briefing and project management for our content teams to bring some of the most cutting edge brands to life and add real value to their growth through designing paid ads that run on Meta, TikTok and YouTube.
This role works in partnership with a Senior Production Lead and ACD/CD.
Responsibilities Concept
You’ll brainstorm and ideate creative, primarily for Meta but occasionally for TikTok and YouTube, analyzing previous performance to guide decisions
You’ll lead the concepting of production briefs, development of story/mood boards and bring ideas to life by filming UGC
You’ll lead briefing for our Producers and Editors
You’ll define scopes and timelines for production and design projects
You’ll monitor social and creative landscape for the “next” thing
Execution
You’ll design and edit static, animation and video ads
You’ll sustain brand voice through direct response ad copy and uphold brand guidelines
You’ll follow and guide junior team members through platform best practices
You’ll uphold QA standards for the team
You’ll execute UGC and studio production
Organization and Project Management
You’ll collaborate with Account teams on everything from ad analysis to concepting new briefs
You’ll lead internal communication around project timelines and deliverables for our Production Associates and Video Editors
You’ll guide junior team members through best practices
You’ll contribute to a DTCo culture that pushes for a high volume of quality content
You’ll ensure that briefs are actionable and that monthly deliverables are met
You’ll seek to solve content problems through creativity and with appropriate urgency
Client facing
You’ll attend client kick offs and break out sessions
Support client facing communications and updates
Qualifications
4-5 years experience in direct response ad design or relevant experience across both video and static mediums in an advertising or creative agency environment, with a portfolio that demonstrates this skill set
Experience managing team resource allocation
Some experience mentoring other junior team members
Excels in working cross-functionally, bringing your own + others' ideas to life
Inspired by scrappy creativity and the social landscape: comfortable creating stills + short video on iPhone
Proficient in Adobe Photoshop/Illustrator/Premiere/After Effects/Canva/CapCut/etc.
Comfortable testing new tools to enhance and streamline work (eg. AI-driven, generative tools)
This job requires a Bachelor's Degree in a related area
Intangibles
Primary: Organized, Proactive, Communicative
Secondary: Gumption, Humble, Curious
Team Player
Comfortable being relied on to balance workload and deliverables. Displays sense of urgency when necessary.
A team player through and through: sees that no idea is too off the wall to surface, no job is too small to get done, and problems can be solved collaboratively.
100% Remote
Flexible PTO
Annual Bonus
Leadership Participates in Day-to-Day Work
Fun, High-Growth Clients
Inclusive
A Team That Has More Going On Than Just Work
Your In-House Growth Team. DTCo is a top flight, boutique growth agency, delivering on growth strategy, media buying, ad/landing page creation and advanced analytics. DTCo has made and changed businesses over the last 3.5 years and continues to differentiate by building a team that evolves and elevates our clients.
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Sprachkenntnisse
- English
Hinweis für Nutzer
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