Web Strategist
New Breed
- Saint Paul, Illinois, United States
- Saint Paul, Illinois, United States
Über
Remote
Job ID:
473
# of Openings:
1
Position Summary We’re seeking a thoughtful and strategic Web Strategist to lead client website projects from discovery through execution. You’ll bridge user behavior, business goals, and technical implementation — crafting strategies that drive engagement and measurable performance.
This role is ideal for someone who thrives on problem‑solving, cross‑functional collaboration, and helping clients find clarity through informed strategy and clear communication. You’ll guide web project strategy, create wireframes and content outlines, and partner closely with UX, design, and development teams. While this position doesn’t involve hands‑on design or coding, a strong technical understanding and user‑centered mindset are key.
Key Responsibilities
Lead the strategic direction and client communication for web projects, ensuring alignment between scope, goals, and cross‑functional execution
Conduct website audits using analytics tools (e.g., Google Analytics, Hotjar) and translate findings into actionable strategy
Develop wireframes and content outlines rooted in user experience and business outcomes
Collaborate with designers, developers, and other strategists to deliver high‑impact digital experiences
Track site performance and contribute to ongoing optimization recommendations
Build strong client relationships and help resolve challenges throughout the project lifecycle
Milestones for Success Within 60 Days
Complete onboarding and become familiar with New Breed’s tech stack and internal team structure
Earn required certifications aligned with New Breed’s HubSpot Partner status and accreditations
Contribute to web strategy initiatives while building fluency in tools, team dynamics, and project delivery processes
Within 3 Months
Independently lead website strategy engagements from discovery through delivery, including client communication, wireframes, and performance audits
Collaborate closely with development teams to ensure accurate implementation of strategic recommendations
Within 1 Year
Propose process improvements that streamline workflow and improve the client experience
Contribute thought leadership and mentorship within the team through shared learning and insight
Drive measurable improvements to client websites through strategic direction and collaboration
Required Qualifications
3‑5 years of agency experience in a client‑facing web strategy, UX, or digital project management role
Proven independent ownership of a portfolio of concurrent clients
Skilled in developing wireframes and content outlines grounded in user experience and business goals
Strong understanding of CMS platforms (e.g., HubSpot, WordPress) and web functionality
Proficiency with tools like Sketch, Figma, InVision, and Kantata (or similar project management tools)
Analytical mindset with the ability to translate performance data into action
Excellent communication and stakeholder management skills
Proactive, collaborative, and curious — eager to stay current with trends
Alignment with New Breed’s core values and a team‑first mindset
Compensation and Benefits New Breed offers a competitive compensation package including:
Base salary plus performance‑based incentive structure (On‑Target Earnings or “OTE”)
Medical, dental, and vision coverage
Employer‑sponsored 401(k)
Paid parental leave
Flexible vacation and sick time
Life insurance and disability coverage
Recognition programs for top performers
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Sprachkenntnisse
- English
Hinweis für Nutzer
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