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Content & Editorial Specialist
Caldwell
- Saint Paul, Illinois, United States
- Saint Paul, Illinois, United States
Über
About Us
gFour Marketing is the only done‑for‑you relationship marketing system built specifically for home improvement and home services contractors. Our proven programs help contractors grow through reputation, referrals, and repeat business—boosting customer lifetime value in a predictable, scalable, and cost‑effective way.
Position Summary
We are seeking a Content & Editorial Specialist to build and run a high‑output content engine that supports marketing and sales. This role focuses heavily on repackaging long‑form content into short‑form, high‑performing assets, maintaining a structured content library, and supporting teams with ready‑to‑use materials. The ideal candidate has strong editorial judgment, is comfortable working in a lean team, and can move content from concept to publish with consistency and quality.
This is a fully remote role with occasional in‑person team sessions. This role is based in the United States.
Key Responsibilities Content Creation & Repurposing
Convert long‑form content (webinars, videos, case studies, blogs) into short‑form assets for email, social, and sales enablement.
Produce and edit content across formats: articles, social posts, emails, and short‑form video.
Use AI tools (ChatGPT, Perplexity) to draft, refine, and accelerate content production.
Maintain tone, clarity, accuracy, and alignment with gFour’s brand voice.
Content Library Management
Build and organize a new marketing content library across Google Drive and Monday.com.
Implement simple structure, naming conventions, and version control.
Ensure assets are easy to find, track, and deploy across teams.
Package content to be used across Facebook, LinkedIn, email, webinars, and other marketing channels.
Tailor content formats for marketing and sales audiences.
Create and publish content for internal stakeholders across sales, customer success and product teams.
Project & Workflow Management
Own the content calendar and manage deadlines from draft → review → publish.
Track deliverables and campaigns through Monday.com or similar tools.
Keep content moving efficiently with strong personal organization and follow‑through.
Graphic & Video Work
Create basic graphics using Canva ( Edit short‑form video clips using tools like CapCut or Kwing.
Qualifications
3–5 years of experience in content creation, copywriting, or editorial roles.
Strong portfolio demonstrating writing, editing, and repurposing work.
Experience with HubSpot or marketing automation platform.
Comfortable using AI tools for drafting and ideation.
Experience managing content calendars and multi‑stage workflows.
Capable of working independently in a lean, fast‑moving team.
Strong organizational and communication skills.
Basic graphic design and video editing skills (Canva, CapCut/Kwing).
Location & Work Setup
Fully remote role.
Occasional travel for team onsite and planning sessions.
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing
Industries Marketing Services
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Sprachkenntnisse
- English
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