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Program Manager – Digital Content & Marketing (Retail)

BayOne Solutions

Sonoma, California, United States

Sonoma, California, United States

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Hi, Hope you are doing well, My name is Purushottam Dwivedi, and I am a Senior Technical Recruiter at Bay-one Solutions. I was Trying to reach you regarding a Program Manager – Digital Content & Marketing (Retail) with our top client. I would like to check your availability and for below position. Job Title:Program Manager – Digital Content & Marketing (Retail) Job Location: 2 Folsom (177)(Remote-PST) Job Duration: 8+months (Only W2) Description: Job Overview: We are looking for an experienced Program Manager with a strong Retail background and deep expertise in Digital Content Management and Marketing Operations. The ideal candidate will drive cross-functional initiatives supporting digital merchandising, product content, and marketing programs, while partnering closely with business and engineering teams. Key Responsibilities: Lead and manage end-to-end program delivery for digital content and marketing initiatives Collaborate with cross-functional teams including Product, Marketing, Engineering, and Operations Drive execution of digital content strategies, including product catalog and product feed management Oversee implementation and optimization of Content Management Systems (CMS) and Digital Asset Management (DAM) platforms Support marketing initiatives such as campaign launches, content workflows, and asset readiness Ensure alignment of content with retail merchandising standards and customer experience goals Track program milestones, risks, and dependencies; provide regular status updates to stakeholders Improve processes related to content production, publishing, and asset lifecycle management Required Skills & Experience: 6+ years of Program/Project Management experience, preferably in retail or eCommerce environments 2–4 years of hands-on experience in Digital Content Management and Marketing Operations Strong experience with: Product Catalog & Product Feed Management CMS (Content Management Systems) DAM (Digital Asset Management tools) Digital merchandising / Photo studio workflows Proven ability to support and execute marketing initiatives and campaigns Excellent communication and stakeholder management skills Experience working in cross-functional, fast-paced environments Preferred Qualifications: Background in Retail / eCommerce companies (must-have preference) Experience working with MarTech stack and content ecosystems Familiarity with Agile/Scrum methodologies Experience working with distributed teams across time zones (PST preferred)

Sonoma, California, United States

Sprachkenntnisse

English

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