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Digital Content Manager
- Morrisville, North Carolina, United States
- Morrisville, North Carolina, United States
À propos
Status: Full-time exempt
Location: Denver Metro area or Raleigh-Durham area; hybrid work with the expectation to be "in the field" as needed
Primary Responsibilities
Oversee day-to-day management of digital platforms for Healthier United and its family of organizations, ensuring consistent brand voice and audience engagement
Collaborate with sister organizations to develop and execute a strategic content calendar across all digital channels
Create content for, launch, and monitor paid digital ad campaigns
Conceptualize and test innovative approaches to digital content delivery, staying current with emerging trends, tools, and best practices in digital marketing
Monitor and analyze online engagement metrics to assess content performance and inform strategy
Design and produce static digital assets, including infographics and branded visuals, optimized for various platforms and formats
Engage with online audience members and strategic partners on social media
Compile and present regular digital performance reports, translating data into actionable insights and recommendations for family of organizations
Coordinate with team members to maintain a reliable content pipeline, setting clear deadlines and ensuring timely submission of materials
Maintain Healthier United and sister organization websites, including regularly updating online forms, podcast episodes, and media hits
Edit video and audio content, including podcast episodes and recorded materials, for publication across digital platforms
Maintain and update EveryAction CRM, including managing lists, forms, and supporter data in coordination with relevant staff
Qualifications Required
3+ years of experience in digital content creation, social media management, or a related field
Proficiency in graphic design tools such as Canva, Adobe Creative Suite, or similar platforms
Proficiency in video editing skills for podcast and short-form content (Reels, TikToks, YouTube Shorts)
Strong understanding of major social media platforms (Instagram, LinkedIn, Facebook, TikTok, etc.), their respective best practices, and tools (e.g. LinkTree)
Proficiency in running paid digital campaigns on social media and Google Ads
Demonstrated ability to analyze engagement data and translate findings into clear, actionable recommendations
Excellent written and verbal communication skills, with a keen eye for brand consistency and storytelling
Strong organizational skills and ability to manage multiple deadlines in a fast-paced environment
Experience collaborating across teams
Preferred
Experience working in a nonprofit, healthcare, or mission-driven organization
Familiarity with social media scheduling and analytics tools (e.g., Hootsuite, Sprout Social, or similar)
Proficiency with Google Analytics
Proficiency managing website content and implementing website best practices
Experience with CRM maintenance
Knowledge of SEO and GEO principles and how they apply to digital content
Healthier United Non-Discrimination Policy Healthier United is dedicated to the principles of equal employment opportunity in any term, condition or privilege of employment. Healthier United does not discriminate in employment or advancement opportunities on the basis of race, sex, color, creed, national origin, ancestry, age, sexual orientation (including gender identity and gender expression), disability or any other characteristic protected by federal, state or local law.
We believe that traditional hiring practices have historically and systemically marginalized entire groups of people including people of color, people from different socio-economic backgrounds, women, and people in the LGBTQIA+ community, to name a few. We believe that we are better as an organization when we work to deconstruct barriers and build a team that has authentic representation from diverse communities, backgrounds and beliefs. Hence, we strongly encourage qualified candidates from those mentioned, as well as other marginalized communities, to apply for roles within our team.
Benefits Salary is commensurate with qualifications and experience. Salary range is $72,500 - $80,000
Healthier United offers a very generous benefits package. We value the opportunity for our employees to support their physical, mental, and social health as well as practice a work and life balance. Our benefits package includes:
Health, vision, and dental insurance;
Retirement plan (no match requirement);
20 days of PTO;
Twelve paid holidays;
Professional development stipends;
Wellness and cell phone benefit reimbursed monthly; and
Paid sabbatical after five years of employment
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Compétences linguistiques
- English
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