Vice President of Marketing and Sales

Vice President of Marketing and Sales About the Company Premier center for the performing & visual arts Industry Museums, Historical Sites, and Zoos Type Nonprofit Founded 1989 Employees 201-500 About the Role The Company is seeking a Vice President of Marketing and Sales to lead and oversee all earned revenue activities, with a strong focus on marketing strategies, patron relationships, and digital engagement. The successful candidate will be responsible for managing revenue and attendance projections, developing and implementing marketing strategies, and overseeing various sales campaigns across multiple channels. This role requires a creative and highly motivated leader with a minimum of 10 years of experience in institutional and direct consumer marketing, preferably in a nonprofit environment. The VP will also be tasked with driving the digital transformation of engagement, enhancing social media presence, and optimizing digital ticketing processes. Key responsibilities for the Vice President of Marketing and Sales at the company include serving as the principal liaison for the Marketing Committee, partnering with the Development Department, and ensuring alignment with institutional goals. The role demands a professional with excellent interpersonal, written, analytical, and supervisory skills, who can manage a team and work collaboratively across the organization. The ideal candidate will have a strong background in data analysis, CRMs, and audience research, and a proven track record of fostering trust, collaboration, and optimism. A bachelor's degree in a related field is preferred, and experience with Tessitura is a plus. The VP will be expected to demonstrate leadership, teamwork, professional accountability, and a customer-focused approach in a highly service-oriented environment. Hiring Manager Title CEO & President Travel Percent Less than 10% Functions Marketing Sales/Revenue Account Management/Optimization