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Marketing Analyst/Social Media AnalyticsFreelanceJobsCanada

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Marketing Analyst/Social Media Analytics

FreelanceJobs
  • CA
    Canada
  • CA
    Canada

À propos

We're an e-commerce brand running Meta (Facebook/Instagram) ads and Google platforms. This is not a reporting role — we need a hands-on data/marketing analyst who can dig into raw campaign and test data, run rigorous statistical analysis, build reproducible Python workflows and clear visualizations, and give actionable strategic recommendations to improve ROAS and customer LTV.
If you're a performance marketer who codes, or a data analyst with deep ad platform experience, keep reading.
Required skills & experience
Strong Python skills (pandas, numpy, scipy/statsmodels; Jupyter notebooks; reproducible scripts).
Solid background in statistical analysis and experimental design (A/B testing, hypothesis testing, confidence intervals, statistical power).
Experience working with Meta Ads (Ads Manager exports, familiarity with ad, ad set, campaign-level metrics, Conversions API is a plus).
Familiarity with Google Ads / Google Analytics (GA4) and merging ad + web analytics data.
Data visualization skills — ability to produce clear, insightful charts and dashboards.
Experience with ecommerce metrics (ROAS, LTV, CAC, retention cohorts) and attribution concepts.
Strong communication: deliver clear written reports and pragmatic recommendations.
Nice-to-have / preferred
Previously worked as a performance marketer, marketing analyst, or growth/data scientist for ecommerce.
Experience with SQL / BigQuery or other data warehouses.
Dashboarding in Looker Studio / Tableau / Power BI.
Deliverables
At the end of the engagement we expect:
Cleaned, documented dataset(s) and code (Jupyter notebook or Python scripts) that reproduce analyses.
A concise slide deck summarizing: key findings, statistical evidence, business impact estimates, prioritized action plan (top 3–5 tests / changes).
Note- This will be maximum 2/3 hours of work for an experienced person.
Contract duration of less than 1 month. with 30 hours per week.
Mandatory skills: Google Analytics, Facebook, Analytics, Google Ads, Marketing Strategy, Facebook Advertising, Data Analysis, Social Media Marketing, Campaign Optimization, Marketing Analytics
  • Canada

Compétences linguistiques

  • English
Avis aux utilisateurs

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