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À propos
For Radiant PT, you want to give your website designer clear business, branding, legal, and functional requirements — not just "make it look nice."
Below is a structured checklist you can copy-paste and send to your designer.
Radiant PT – Website Requirements Document
Business Overview
Business Name: Radiant PT
Type: Outpatient Physical Therapy Clinic
Target Audience:
Adults with orthopedic pain
Post-surgical patients
Athletes
Active professionals (30–55)
Seniors with mobility issues
Positioning:
Premium, personalized, 1-on-1 care. Evidence-based. Warm, welcoming, results-driven.
Website Structure (Pages Required)
1. Home Page
Clear headline (Ex: "Move Better. Heal Stronger. Live Radiantly.")
Who we help
Services overview
Testimonials
Call-to-action buttons ("Book Appointment")
Clinic photos
Insurance info
Contact info
2. About Us
Founder story
Mission & values
Credentials
Philosophy of care
Professional headshots
3. Services Page (Separate Subpages Preferred)
Orthopedic PT
Post-surgical Rehab
Sports Injury Rehab
Dry Needling (if offered)
Manual Therapy
Pelvic Health (if applicable)
Performance Training
Each service page should include:
Conditions treated
What to expect
Benefits
FAQ
CTA button
4. New Patients Page
What to expect on first visit
Forms download
Insurance accepted
Payment options
Cancellation policy
5. Testimonials
Written reviews
Optional video testimonials
6. Contact Page
Phone
Address
Google Map integration
Hours of operation
Online booking link
7. Blog (Optional but Recommended for SEO)
Injury prevention articles
Post-surgery recovery tips
Sports performance tips
Back pain education
Functional Requirements
You MUST request these:
Online Booking Integration
Integrate with EMR (WebPT, JaneApp, Prompt, etc.)
Mobile-friendly scheduling
Confirmation emails
HIPAA-Compliant Contact Form
Secure encryption (SSL)
No unsecured email forwarding of PHI
SEO Optimization
Optimized for:
"Physical therapy near me"
"Physical therapist in (Your City)"
"Sports rehab in (City)"
Meta titles & descriptions
Google indexing setup
Mobile Responsive Design
Most patients will search from phones.
Fast Load Speed
Under 3 seconds preferred.
Design Requirements
Brand Style:
Clean
Bright
Modern
Trust-building
Minimal clutter
Color Palette Suggestion:
Warm gold
Soft white
Charcoal gray
Accent teal or soft blue
Imagery:
Real clinic photos preferred (not stock-heavy)
Action-based therapy shots
Warm human connection images
Legal Requirements
Designer must include:
Privacy Policy
HIPAA Notice
Terms & Conditions
Accessibility compliance (ADA friendly)
Cookie consent (if needed)
Marketing & Growth Setup
Ask for:
Google Analytics installed
Google Search Console setup
Facebook Pixel (if running ads)
Call tracking (optional)
Lead capture form (Free injury consultation offer?)
Conversion Optimization
The site should:
Have a CTA button in header
Have CTA every 1–2 scrolls
Display phone number prominently
Show reviews above the fold
Highlight "Direct Access" if applicable in your state
Domain & Hosting
Secure domain preferred)
SSL certificate
Reliable hosting (SiteGround, WP Engine, etc.)
Backup system enabled
Timeline & Deliverables
Request:
Wireframe draft
Design mockup
2 revision rounds
SEO implementation
Launch support
30-day post-launch support
Bonus (If You Want Radiant PT to Look Elite)
Before/after movement videos
Founder intro video
Patient success stories page
Free downloadable guide (ex: "5 Steps to Eliminate Back Pain")
Email capture system
Strategic Tip for You (Important)
Since you've previously explored opening & expanding a PT practice, don't just build a brochure site.
Build a lead-generating machine.
Your website should:
Capture emails
Offer free consult
Educate
Rank locally
Convert visitors into booked appointments
Contract duration of 1 to 3 months.
Mandatory skills: Web Design, Website
Compétences linguistiques
- English
Avis aux utilisateurs
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