À propos
is a comparison and decision platform that helps users understand how people actually use products and services — across casinos, insurance, education, finance, lifestyle and more.
We are building something similar in structure and authority to:
– Commercial comparison engine with strong SEO architecture
– Consumer-trust-driven reviews and independent research
– Educational + comparison hybrid with high conversion UX
But with a unique angle:
We focus on real-world usage breakdowns, not just product comparisons.
What We Expect (With Real Examples)
This is NOT just a blog writer role.
You must think like the content strategists behind Finder, Which, and NerdWallet.
Think Like
Finder does well:
Creates category hubs (e.g. "Best Credit Cards")
Uses comparison tables above the fold
Targets high-intent keywords
Builds SEO content clusters around verticals
Example Finder Page Structure:
Clear H1 targeting search intent
Quick comparison table
Expert verdict
Pros & cons
FAQs
Internal links to related guides
For , you should propose:
"How People Use Online Casinos"
"How People Use Travel Insurance"
"How People Use Student Loans"
Category hubs like:
"How People Use Crypto Exchanges"
"How People Use Budgeting Apps"
You should decide:
What pages are pillar pages?
What are supporting articles?
What drives affiliate conversions?
Think Like
Which does well:
Builds authority through research
Focuses on trust
Uses data and independent tone
Strong consumer protection positioning
Example Which Structure:
In-depth product testing
Transparent methodology
Expert recommendations
Risk warnings
Balanced tone
For , this means:
Instead of: "Top 10 Casinos"
You would write:
"How Casual Players Use Online Casinos"
"How High Rollers Manage Risk"
"How UK Players Choose Licensed Casinos"
"Common Mistakes First-Time Casino Users Make"
You should think:
What builds trust?
What protects users?
How do we avoid looking like a thin affiliate site?
Think Like NerdWallet
NerdWallet does well:
Explains complex topics simply
Uses beginner-friendly breakdowns
Blends education + monetisation
Strong UX structure
Clean formatting and summaries
Example NerdWallet Flow:
Quick summary box
"Is this right for you?"
Comparison tables
Educational sections
FAQs for SEO
For , you should think:
Add "Who Is This For?" sections
Add "How People Actually Use This" real scenarios
Add decision trees
Add summary boxes
Improve scannability
Increase conversion clarity
Your Strategic Responsibilities
You will:
Propose new categories and subcategories
Build content clusters
Suggest page hierarchy
Improve internal linking
Design content frameworks
Suggest UX improvements
Think about conversion psychology
Align content with affiliate monetisation
Ideal Profile
You:
Have experience writing for affiliate or comparison sites
Understand SEO deeply (search intent, clusters, topical authority)
Think in terms of page architecture, not just articles
Understand conversion-focused writing
Can analyse competitors and propose structural improvements
Are comfortable writing across multiple industries
Have a strong strategic mindset
Contract duration of 1 to 3 months. with 30 hours per week.
Mandatory skills: Content Writing, Search Engine Optimization, Copywriting, Blog Content, Blog Writing, Article Writing, UI/UX Prototyping, English, Business Writing
Compétences linguistiques
- English
Avis aux utilisateurs
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