Director, eCommerce

Summary:

The Director of eCommerce leads the digital commerce strategy, operations and growth initiatives for All Surfaces and ShagTools.

This role owns the online sales channel, customer digital experience and platform performance to drive revenue, wallet share and customer adoption. The Director collaborates closely with Sales, Marketing, IT, Supply Chain, Pricing and Product teams to deliver best-in-class digital buying experiences tailored to our B2B and B2C buyers.

Pay: Salary $130,000-$170,000 depending on experience

Key Responsibilities & Essential Functions:

• eCommerce Strategy & Leadership

• Develop and execute the multi-year eCommerce strategy aligned with overall company growth goals.

• Provide input to the digital customer experience roadmap including platform enhancements, new capabilities, and customer experience improvements.

• Champion digital customer experience initiatives throughout the organization.

• Online Revenue & Channel Growth

• Own online sales performance and customer adoption KPIs.

• Drive continuous optimization through A/B testing, personalization and data-driven decision-making.

• Partner with Sales, Product, Marketing and Pricing leadership on channel alignment, digital pricing strategy, and customer adoption plans.

• Customer Experience & Self-Service

• Partner with IT and external vendors to define and improve UX across search, navigation, checkout,