(Fermé)Synectics Inc.

VP of Marketing

À propos

Description

Develop and execute marketing strategies
Establish short, mid, and long term strategies to expand market share and enhance brand value
Align local communication strategies with HQ's global brand direction
Plan and execute product launches and marketing campaigns
Strengthen Brand Awareness and Market Expansion
Enhance brand recognition and consumer loyalty
Identify new market opportunities through market and competitive analysis
Drive Business Performance
Manage P&L, budgeting, and resource allocation for financial optimization
Improve marketing ROI through performance analysis
Lead Partnerships and Collaboration
Drive marketing initiatives with key local partners
Align global and local strategies through HQ collaboration
Monitor and Optimize Marketing Effectiveness
Evaluate marketing performance and establish KPIs

Qualifications :

Bachelor's degree or higher, with fluency in both Korean and English
Over 15+ years of experience in FMCG marketing, preferably in MNCs, including leadership and team management experience
Strong understanding of global and local food consumer trends, with experience in sauce/snack categories preferred
Proven ability to drive new market entry and category expansion, creating value and business growth
Excellent communication, negotiation, collaboration skills to work effectively with cross-functional teams and external stakeholders
Strong leadership and team management capabilities, with a strategic mindset and data-driven decision making skills