General Sales Manager

Join Our Team as a General Sales Manager at South Shore Subaru
A Proud Member of the VIP Automotive Group of Long Island
South Shore Subaru, part of the esteemed VIP Automotive Group, is seeking a dynamic and experienced General Sales Manager to lead our sales team. Known for our strong leadership and commitment to a customer-first culture, we provide a professional work environment, comprehensive training, and opportunities for advancement within one of Long Island's most successful auto groups.
General Sales Manager
Location: South Shore Subaru
Schedule: Full-Time | 5/6 Day Work Week (Weekend Availability Required)
Compensation: $175,000 - 200,000+ annually (Inclusive of Base + Bonuses + Commission)
Position Summary
The General Sales Manager is responsible for driving profitability and customer retention in both the new- and used-vehicle departments. This role requires effective leadership, in-depth market knowledge, performance-based management, and strong inventory control.
Key Responsibilities

• Recruit, train, supervise, and evaluate new and used vehicle department managers.
• Lead forecasting for annual and monthly sales, gross profit, and expenses.
• Set clear objectives for sales teams and ensure consistent performance.
• Manage inventory supply and acquisition strategies for new and used vehicles.
• Oversee merchandising, display standards, and disposal of aged inventory.
• Review appraisals, reconditioning processes, and demonstrator policies.
• Analyze market trends and recommend sales promotions, advertising, and compensation plans.
• Personally review all deals and ensure compliance with dealership standards.
• Oversee daily operations, including reviewing sales logs, trickle downs, appraisals, and missed opportunities.
• Drive outbound call accountability through Car Wars and BDC follow-up.
• Manage lease retention, retail equity opportunities, and orphaned customer assignments.
• Monitor unsold surveys, sales team engagement, and customer satisfaction initiatives.
• Ensure adherence to reception, greeting, and delivery confirmation processes.
• Lead weekly sales meetings and implement continuous training.

Required Experience & Skills

• Minimum 3 years of experience as a General Sales Manager or similar leadership role in an automotive dealership.
• Proficient in VinSolutions - a must.
• Proven track record in desking deals, appraisals, coaching teams, and achieving sales targets.
• Deep understanding of local market conditions and effective inventory management.
• Experience in both new and used vehicle operations.
• Strong leadership, decision-making, and conflict-resolution skills.
• Excellent verbal and written communication skills.

Why Work with Us?
At VIP Automotive Group, we are dedicated to creating outstanding customer experiences and empowering our employees with professional development, internal growth opportunities, and a culture of excellence.
Benefits Include

• Medical and Dental Insurance
• 401(k) with Company Match
• Paid Time Off
• Employee Discounts on Vehicles, Parts & Service
• Supplemental Benefits (Disability & Life Insurance)
• Career Advancement Opportunities
• Employee Recognition Programs
• Professional Development Assistance

Ready to lead a high-performing team at a premier dealership? Apply now to become the next General Sales Manager at South Shore Subaru!
VIP Automotive Group is an equal opportunity employer committed to workplace diversity and inclusion.