Associate, Marketing Operations

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Founded in 2014, League is the leading healthcare consumer experience (CX) platform, powered by artificial intelligence (AI), reaching more than 63 million people worldwide. Payers, providers, and consumer health partners build on our platform to deliver highly engaging solutions proven to improve health outcomes. We have raised over $285 million in venture capital funding, powering digital experiences for trusted brands such as Highmark Health, Manulife, Medibank, and Shoppers Drug Mart.

As an Associate, Marketing Operations , you will play a key role in enabling personalized, data‑driven member communications and engagement at scale. You will support the configuration and execution of marketing campaigns within League’s marketing automation ecosystem, ensuring the right message reaches the right member at the right time.

Working cross‑functionally with Health Solutions, Data, Product, and Client Success, you will translate marketing and client objectives into operational configurations within our MarTech stack. Responsibilities include managing audience segmentation, configuring campaigns, ensuring data accuracy, and supporting the deployment of automated member journeys.

This hands‑on, detail‑oriented role is ideal for someone early in a marketing operations career who thrives at the intersection of technology and marketing and wants to make a measurable impact on health engagement outcomes.

• Engage creatively with AI to drive efficiency and accuracy of MarTech configurations.
• Execute configuration and setup of member marketing campaigns, including email, push notifications, and in‑app communications.
• Support the Sr. Manager, Marketing Operations in building and maintaining standardized, scalable marketing automation frameworks.
• Collaborate with internal teams to translate campaign briefs and engagement strategies into accurate and compliant MarTech setups.
• Partner with Data and Engineering teams to ensure data models, attributes, and integrations are correctly structured for campaign use.
• Conduct QA and testing of campaigns, ensuring targeting accuracy, message logic, and trigger functionality.
• Support troubleshooting and triaging of configuration or data‑related issues within the marketing stack.
• Document workflows, configurations, and processes to ensure knowledge sharing and repeatability.
• Contribute to continuous improvement of marketing setup standards and automation best practices.
• Maintain compliance with data privacy laws (CASL, GDPR) and internal security protocols in all campaign configurations.
• Ensure compliance with Information Security Policies, manage access appropriately, and report incidents, breaches or policy violations to HR, Legal, Compliance & Security.

• 1–3 years of experience in marketing operations, campaign management, or marketing technology support.
• Experience with marketing automation platforms (e.g., Salesforce Marketing Cloud).
• Basic understanding of data structures, segmentation logic, and campaign workflows.
• Strong attention to detail with a focus on accuracy and quality control.
• Analytical mindset with the ability to interpret campaign data and performance metrics.
• Excellent communication and collaboration skills.
• Highly organized and able to manage multiple tasks in a fast‑paced environment.
• Familiarity with data privacy and compliance standards (CASL, GDPR).
• SQL or basic data querying skills are a plus.
• Proficiency with JIRA or project management tools is an asset.

$70,000—$75,000 CAD per year (exclusive of bonus, equity and benefits). Salary range reflects minimum and maximum target for base salaries across all Canadian locations. Your recruiter will share specific salary range based on your skills and experience.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. If you need assistance at any time during our recruitment process, please contact

• You will receive a confirmation email after submitting your application.
• Our recruiters review all applications (not automated). If we see alignment with League’s needs, a recruiter will reach out to discuss your goals and the team‑specific interview process.
• Subsequent interview stages may include virtual sessions and assessment tasks.
• The final step is an offer, which we hope you will accept.
• Prior to joining, we conduct reference and background checks. Additional checks may apply for US candidates depending on the role.

• Learn about our platform, leadership team and partners
• Highmark Health, Google Cloud, League: new digital front door to seamless care
• Former Providence President and Workday EVP of Corporate Strategy join League Board of Directors
• League raises $95 million USD in Series C to build world’s leading healthcare CX platform
• Forbes x League: The Platformization Of Healthcare Is Here
• Fast Company x League: If we want better innovations in healthtech, we need more competition

We offer office‑centric and remote‑eligible roles. Roles are based in our vibrant Toronto office or remote anywhere in Canada or the U.S. If you are based in the Toronto area (within 65 km of our downtown HQ), you will be expected to collaborate in‑office Monday‑Thursday. Depending on your distance, you will receive 10 or 20 flexible remote days each quarter.

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AI Notice: We are committed to ensuring fairness and transparency. League may use AI tools to assist in the screening of applicants for this position. Please review our stance on AI in recruitment.

Privacy Policy: Review our privacy policy for information on how League protects personal data.

Entry level

Full‑time

Marketing and Sales

Technology, Information and Internet