Content & Communications Manager

McBride Sport

Wales, England, United Kingdom

Wales, England, United Kingdom

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À propos

McBride Sport is delighted to be supporting a leading sports organisation in the appointment of a Content & Communications Manager. This is a high-impact role for a creative, proactive, and highly organised communications professional who will lead the development of compelling content and deliver effective public relations activity that brings the organisation’s stories to life. Sitting at the heart of the marketing and communications function, the role will shape brand narrative, drive engagement across digital platforms, and manage media relations to ensure fans, partners and stakeholders remain informed, engaged, and inspired.
Content Strategy & Creation
Develop and own a multi-channel content strategy aligned to brand, marketing, and commercial objectives
Plan and deliver content calendars ensuring a consistent and engaging flow of content year-round
Create high-quality written content including website articles, features, interviews, newsletters, and marketing copy
Oversee and brief video content to ensure storytelling is dynamic, audience-focused, and insight-led
Collaborate with social media colleagues to deliver social-first content that drives reach, engagement, and community growth
Public Relations & Media
Lead the organisation’s PR strategy, driving positive and consistent media coverage across regional, national and industry outlets
Build and maintain strong relationships with journalists, broadcasters, influencers, and media partners
Draft and distribute press releases, statements, and key announcements
Coordinate press conferences, media days and interview opportunities
Act as a key point of contact for media enquiries, ensuring timely and aligned responses
Collaboration & Stakeholder Management
Brief internal teams on content requirements and campaign priorities
Provide visibility of upcoming content and PR activity to key stakeholders
Insight & Optimisation
Track and report on content and media performance, including reach, engagement, and sentiment
Use data and insights to refine future content and communications activity
Stay up to date with digital trends, media developments and best practice in sport and entertainment
We are looking to engage with professionals with the following skills, experience and attributes:
Proven experience in content creation, communications, journalism, or PR, ideally within sport, entertainment, or media
Excellent written skills with strong storytelling skills
Confident managing media relations and developing compelling stories
Creative, audience-focused, and digitally savvy
Calm under pressure and comfortable working in fast-paced, live environments
Highly organised with the ability to manage multiple deadlines
A passion for sport and sports storytelling is highly desirable
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Wales, England, United Kingdom

Compétences linguistiques

English

Avis aux utilisateurs

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