Performance Marketing Associate

About KREWE
KREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture and boundless creativity of our hometown, New Orleans - and now proudly headquartered in both New Orleans and New York City. Since our launch in 2013, KREWE has grown into a dynamic brand celebrated for its distinctive, handcrafted sun and optical frames that reflect a deep commitment to quality, individuality, and design.

In 2022, we opened the doors to our NYC headquarters in the heart of the Meatpacking District, building a second home for the brand that brings New Orleans' culture, creativity, and energy to one of the world's most iconic design capitals. Our presence now spans brick-and-mortar boutiques, mobile retail concepts, and a thriving e-commerce platform - alongside distribution through premier independents and top national retailers. Celebrated for our unique approach to design, KREWE has cultivated a loyal following among style-conscious consumers and influential tastemakers.

As we continue to expand, we're looking for passionate, driven, and innovative individuals to join our talented team. At KREWE our work is fast-paced, collaborative, and deeply mission-driven. Our people are high-performing and ambitious - not just about hitting goals, but about building something that's original, culturally rooted and globally resonant. Every team member at KREWE has the opportunity to own their role and make a lasting impact. If this sounds like the right environment for you we invite you to apply below.

We are currently seeking a Performance Marketing Associate – someone who is motivated, detail-oriented, and eager to grow in the field of performance marketing. The ideal candidate is comfortable working with data, keen to learn new tools and strategies, and able to communicate clearly with teammates. You're someone who has a sense of curiosity, a proactive mindset, and a passion for delivering results, which will set you up for success here.

This role is based in our New York Headquarters 5 days a week.

Key Responsibilities

• Own end-to-end growth operations for Paid Social, Search, Affiliate and SEO.
• Manage day-to-day operations across marketing channels (Meta, TikTok, Google, YouTube, Bing, and more) with guidance of Sr. Manager, Performance.
• Manage digital budgets, shifting spend between channels to optimize for Sales, CAC, ROAS, and various other KPIs.
• Partner with internal marketing / creative and external