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Head of Sales & Marketing - Luxury HospitalityBYD EUROPE • Uxbridge, England, United Kingdom
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Head of Sales & Marketing - Luxury Hospitality

BYD EUROPE
  • GB
    Uxbridge, England, United Kingdom
  • GB
    Uxbridge, England, United Kingdom
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À propos

About The Role We are looking for a commercially minded, relationship-driven Kreator Lead to establish, grow and optimise Klook's UK creator marketing programme ("Kreators"). This is Klook's global creator ecosystem, a structured programme used across multiple markets to drive brand impact, content quality and bookings through creator partnerships. In the UK, the Kreator programme is newer and fast‑growing, so this role will be the primary on‑the‑ground owner responsible for bringing it to life locally. You will work closely with the central global team (based in APAC), as well as Kreator counterparts in the US and Australia, to implement the global framework while tailoring it for UK audiences and creator behaviour. This is a hands‑on individual contributor role focused on sourcing creators, negotiating partnerships, managing relationships and delivering high‑quality, high‑ROI content for the UK traveller. You will have support from global teams but autonomy in shaping and scaling the UK ecosystem. Success means establishing a healthy, high‑performing UK Kreator pipeline, strengthening creator relationships and consistently feeding insights back to global teams to refine and improve the programme.
What You Will Do Localise and Implement the Global Kreator Framework
Apply the global creator programme and processes to the UK market in a way that feels natural and effective
Adapt central guidelines, contracts, briefs and templates for the UK creator landscape
Provide clear feedback to the central team on where global systems need adjustment for local conditions
Creator Partnerships and Commercial Negotiation
Source, pitch, negotiate and secure partnerships with creators across TikTok, Instagram, YouTube and emerging UK platforms
Manage creator relationships from outreach to contracting, briefing, content review, usage rights and performance optimisation
Negotiate within structured programme rules such as fee caps, hybrid compensation models and usage rights
Build strong, trust‑based relationships with creators, agents and talent partners
Cross‑Market and Global Collaboration
Partner closely with the central global team and with US and Australia Kreator leads to stay aligned on direction and execution
Represent the UK market in global syncs by sharing insights, challenges and opportunities
Work with UK brand, social, campaigns, creative and affiliate teams to ensure creator content supports local objectives
Performance Tracking and Reporting
Use established dashboards, both external and internal tools to track performance and ROI
Report on UK content performance, booking contribution and audience behaviour
Ensure UK data and performance insights are feeding correctly into global systems
UK Market Building and Representation
Build and nurture relationships with UK creators, agents and talent networks
Represent Klook within the UK creator community at events and industry meetups
Help grow awareness of the Kreator programme in the UK as it scales
Qualifications
Five or more years in influencer marketing, creator partnerships, talent management or a similar field
Strong relationship management, negotiation and commercial selling skills
Experience working within a structured or global programme with the ability to interpret, adopt and adapt central systems
Knowledge of the UK creator landscape and creator commerce models
Confident communication skills and comfort collaborating with international teams
Ability to interpret performance dashboards and translate data into clear actions
Strong organisation and attention to detail with the ability to manage multiple creator partnerships at once
Comfort being the primary UK owner of a newer market programme
Interest in travel, creator culture and digital trends
Benefits
Ownership of building and growing the UK's creator presence within a globally supported programme
A role combining local autonomy with support from central and regional teams
Collaboration with global partners in APAC, the US and Australia
Opportunities to attend UK creator events and expand a local talent network
Competitive compensation, benefits and perks
Location & Compensation Main location: Uxbridge – London
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  • Uxbridge, England, United Kingdom

Compétences linguistiques

  • English
Avis aux utilisateurs

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