Marketing Lead

Do you thrive in the high-energy world of marketing? Do you get excited by building relationships, shaping strategy, and seeing ideas come to life?

If you just said "yes, that's me " BubbleUP Marketing is looking for you to apply as a Marketing Lead. You'll blend creativity with strategy and people skills with results. You'll be the trusted advisor for key clients, leading conversations, uncovering opportunities, and driving measurable impact (without needing to build every ad or write every post yourself).

This role is ideal for someone with agency experience or who has managed multiple brands, products, or marketing channels in-house. You'll love connecting dots across creative, digital, and strategy teams, and bringing curiosity, confidence, and a collaborative energy to everything you do.

What You'll Do

Client Partnership & Relationship Management

• Serve as the primary liaison for key accounts, building trust, offering proactive guidance, and ensuring satisfaction and retention.
• Anticipate client needs, address challenges before they arise, and keep projects aligned with client goals.
• Facilitate meetings from kickoff to recap, ensuring clear communication and alignment every step of the way.

Strategy & Campaign Leadership

• Develop and oversee marketing strategies, ensuring campaigns are insight-driven, measurable, and on budget.
• Collaborate across departments (creative, digital, design, and web) to bring integrated strategies to life.
• Monitor performance, translate data into meaningful insights, and receive guidance and feedback to optimize campaigns for maximum ROI.
• Explore new tools and innovations, including smart, responsible use of AI.

Growth & Innovation

• Identify and capitalize on opportunities to expand client relationships and introduce new services.
• Lead brainstorms, challenge the norm, and champion creative thinking.
• Provide clients with recommendations rooted in industry trends, research, and analytics.

Leadership & Collaboration

• Mentor and support Marketing Specialists and Account Coordinators, helping them grow strategic confidence and client management skills.
• Delegate effectively, review deliverables for quality, and inspire the team to think bigger and deliver their best work.
• Partner with sales, operations, and leadership to ensure seamless account delivery and continuous improvement.

What You Bring

• 5+ years of experience in marketing strategy or account management, ideally within an agency or managing multiple brands or service lines in-house.
• Proven success leading multi-channel marketing campaigns, overseeing budgets, timelines, and KPIs with a balance of creativity, accountability, and results.
• A strong understanding of branding, digital, and integrated marketing, and how each connects to sales performance and measurable growth.
• Exceptional relationship-building and communication skills, you earn trust quickly, communicate with clarity, and bring calm confidence to every interaction.
• High emotional intelligence. You read the room, adapt your approach, and know how to motivate, influence, and collaborate effectively.
• A strategic thinker who connects insights to action and balances creative ideas with business goals.
• Naturally flexible and adaptable, you plan ahead but can pivot fast when priorities shift or client needs evolve.
• A strategic thinker who connects insights to action and balances creative ideas with business goals.
• A proactive, curious, and detail-oriented mindset, you stay organized, take ownership, and always have a backup plan.
• A valid Class 5 driver's license and reliable transportation.

Why BubbleUP

At BubbleUP, we're serious about results and culture. We celebrate wins, support work-life balance, and inject a sense of fun into every day. Whether it's a quick game, a brainstorm over great coffee, or a shared laugh after a big win, you'll find a place here to grow, lead, and make an impact.

You'll be empowered to

• Lead relationships, drive results, and shape client strategy, not just execute tasks.
• Work in a collaborative environment where strategy, creativity, and execution work hand-in-hand.
• Grow your career through mentorship, professional development, and space to make your mark.

The Details

• Full-time, in-office role (8:00 a.m. – 4:00 p.m., West Edmonton)
• Salary depending on experience
• Vacation: 3 weeks + 5 personal days
• Benefits: Health, Dental, RSP matching, Professional Development
• Plus: a modern workspace, snacks, great coffee, and amazing teammates.

How to Apply

If you're ready to bring strategy, empathy, and energy to every client conversation, we'd love to meet you. In your cover letter, tell us why you believe great marketing starts with a genuine connection.

BubbleUP Marketing is an equal opportunity employer. While we appreciate all applicants, only those who meet qualifications and follow instructions will be contacted.

BubbleUP Marketing may utilize AI in screening candidates. If you do not consent to the use of AI, do not apply.

BubbleUP Marketing uses behavioural and cognitive assessments as part of their hiring process. All candidates will be asked to complete these assessments.

Job Types: Full-time, Permanent

Pay: $71,101.00-$77,826.00 per year

Benefits:

• Company events
• Dental care
• Employee assistance program
• Extended health care
• On-site parking
• Paid time off
• RRSP match
• Vision care

Application question(s):

• Are you currently located in the Edmonton area? We are only considering local candidates.
• Confirm that your resume and cover letter (mandatory) are tailored for this role. Did you include why you think great marketing starts with a genuine connection?
• Please provide a link to your LinkedIn profile

Experience:

• Marketing: 5 years (required)

Licence/Certification:

• Class 5 Licence (required)

Work Location: In person