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Head of SalesGo SwagGlasgow, Scotland, United Kingdom
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Head of Sales

Go Swag
  • GB
    Glasgow, Scotland, United Kingdom
  • GB
    Glasgow, Scotland, United Kingdom

About

The Role We are looking for an entrepreneurial Head of Sales to architect and scale our commercial engine. We have achieved massive market pull (99% of our deals are inbound from search ads), have signed with the coolest enterprise logos, and our team consistently hits 96%+ of their targets. There is still a huge addressable market. For the right person, this is exciting.
We need a hands‑on leader to build the foundation, introduce structure, and scale our reach into new markets. If you love building and coaching teams hands‑on, establishing sales methodologies, and taking a highly successful business to the next level, this is the role for you.
The role is full‑time based from our Glasgow HQ.
What You’ll Do
Own our revenue targets entirely, using accurate CRM data and pipeline forecasting to guide key business decisions.
Lead, coach, and mentor the Sales team – sharing goals, providing feedback and support, and celebrating wins to help everyone perform at their absolute best.
Turn our untapped potential into revenue by launching our first‑ever outbound sales motion, opening up entirely new markets.
Build out the sales team, attracting and onboarding top‑tier talent who thrive in a fast‑moving, entrepreneurial culture (growing from 7 to 10).
Design and implement our very first sales playbooks, cadences, and framework.
Act as our lead closer for high‑value opportunities, stepping into complex negotiations to secure the partnerships that will define our future.
Champion the evolution of our sales pitch and strategy, keeping our narrative sharp, relevant, and persuasive in a competitive global market.
Collaborate closely with our Growth team to align our outreach with broader marketing initiatives, creating a seamless and high‑converting experience for every prospect.
Drive a culture of constant testing and innovation, leading experiments on new sales channels and outreach tactics to unlock new ways of winning.
Who You Are
Proven experience as a sales leader with a track record of managing high‑performing teams to a revenue target.
A builder, with experience within a high‑growth startup or a fast‑paced scale‑up.
A natural closer who is comfortable working on the front line to develop talent and personally secure complex, high‑value deals.
Highly organised and data‑literate, with the ability to turn CRM insights into actionable performance improvements.
A resilient, practical problem‑solver who enjoys building processes from scratch rather than relying on a pre‑existing manual.
Excellent communication skills, capable of building strong internal partnerships and delivering a compelling narrative to prospective clients.
Growth Mindset Over Checklists We’re looking for impact, not just a perfect CV. If you’re excited about this role but don’t check every single box, we still want to hear from you. We see these requirements as a guide; what matters most is your potential to contribute, your passion for our mission, and your ability to solve complex problems.
What You Can Expect
A high‑autonomy role with direct access to our founders and broader leadership.
The opportunity to build a world‑class sales function and play a pivotal role in the future of Go Swag.
A collaborative, supportive team environment where your contributions have a direct, visible impact.
A competitive compensation package, including a variable component and equity.
A 30‑person startup experiencing hyper‑growth on the path to an exit, and shape the commercial legacy of a rapidly scaling business.
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  • Glasgow, Scotland, United Kingdom

Languages

  • English
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