Interviewing

The Essential Guide to Post-Interview Etiquette

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You've just wrapped up an interview for a role you're excited about – what comes next? In the fast-evolving world of IT and digital marketing, knowing the right moves to make post-interview can set you apart from the competition.

Today, we're diving into the specifics of post-interview etiquette tailored specifically for you, the tech and digital marketing professionals.

1. Timing, Tone and Content

1. Timing, Tone and Content

The golden rule after an interview is not to delay your follow-up. A response sent within 24 hours strikes the perfect balance between eagerness and professionalism. It conveys that you're prompt and serious about the opportunity. However, it's crucial to tread this path carefully – avoid coming across as overly eager, as this can sometimes be perceived as desperation. Instead, aim for a tone that's confident and positive, reflecting your genuine interest in the role without overstepping into impatience or pushiness.

If a week has passed without any communication from your potential new employer, it's appropriate and even advisable to send a follow-up email. This isn't just about reminding them of your candidacy; it's an opportunity to reinforce your interest in the position. In this message, maintain a polite and respectful tone. Express gratitude for the opportunity and the interviewer's time. Reaffirm your interest in the role, subtly reminding them why you're a suitable candidate.

While keeping your tone professional, don't shy away from letting a bit of your personality peek through. This personal touch can make your email memorable. More importantly, highlight aspects of your skills or experiences that are particularly relevant to the job. This isn't just reiterating your suitability; it's about drawing a clear line between your abilities and how they can benefit the company.

A great way to personalize your follow-up is to reference a specific moment or discussion from the interview that resonated with you. Maybe there was a particular challenge mentioned that you're excited to tackle, or perhaps a company value that aligns closely with your own beliefs. Mentioning these shows that you were not just physically present in the interview, but fully engaged and already envisioning yourself in the role. This kind of reflection indicates that you're thoughtful and introspective – qualities that are highly valued in any professional setting.

2. Utilizing Professional Networks Post-Interview

2. Utilizing Professional Networks Post-Interview

After your interview, send a LinkedIn connection request to your interviewer. Include a personalized message that reflects on your discussion. This is more than just expanding your network; it's about establishing a professional relationship based on your recent interaction. Regular engagement on LinkedIn is key. By posting, sharing, and commenting on industry-relevant content, you maintain visibility among your connections, including your interviewer. This continuous engagement demonstrates your commitment to the field and keeps you top of mind for current or future opportunities.

Actively interacting with content from the company you've interviewed with is a strategic step. Reacting and commenting thoughtfully on their posts not only shows your continued interest but also your alignment with their corporate culture and industry position. This level of engagement signifies that you're not just looking for any job, but are specifically interested in being a part of their organization.

Sharing articles or insights that are relevant to the company or the broader industry, and tagging the company when appropriate, is a proactive way to show your industry understanding. This approach indicates that you're well-informed and enthusiastic about current trends and developments, a trait that's highly valued in dynamic fields like IT and digital marketing.

Involvement in industry forums, online groups, and professional gatherings is critical for showcasing your expertise and dedication. Whether these interactions are virtual or in-person, they offer a platform to share your knowledge, learn from others, and stay on top of emerging trends and technologies. Such forums are also perfect for networking and discussing your recent interview experiences, allowing you to gain different perspectives and advice from peers and industry leaders.

3. Asking for Feedback

3. Asking for Feedback

Asking for feedback post-interview is an essential step in your professional development, regardless of whether you secure the job. This practice is particularly valuable in fields like IT and digital marketing, where the landscape is constantly evolving, and personal growth is key.

Feedback provides insights into your strengths and areas for improvement, especially in how you’re perceived in your professional field.

For IT professionals, where technical and soft skills are both highly valued, understanding how these are perceived can guide your ongoing professional development.

Read → Best Practices for Acing Your Technical Interview

For Digital Marketing professionals, requesting and applying feedback is more than just a learning experience; it's a chance to display your skills. Use your follow-up messages to exhibit clear, concise, and creative communication. Additionally, demonstrating your industry engagement by staying informed about current trends and sharing pertinent insights or articles not only shows your dedication but also reinforces your expertise in the field.

Whatever feedback you receive, accept it with gratitude. It’s important to remember that any feedback, positive or otherwise, is a valuable tool for improvement.

4. Crafting a Memorable Thank-You Email

4. Crafting a Memorable Thank-You Email

A well-crafted thank-you email is crucial for keeping your candidacy in the spotlight post-interview. It should blend politeness with strategy, ensuring you remain memorable.

Essential Elements of the Email

1. Personalized Greeting: Start with a custom greeting to create a personal connection. 2. Expression of Gratitude: Thank them for the interview opportunity and their time. 3. Interview Highlight: Briefly mention a specific, engaging part of your conversation. 4. Reiteration of Interest: Clearly state your enthusiasm for the role and the company. 5. Personal Reference: Include a personal or mutual interest discussed during the interview to stand out.

Sample Email Template

Subject Line: Thank You for the Opportunity — [Your Name]

Email Body:

Dear [Interviewer's Name],

Thank you for discussing the [Position Title] role with me. I enjoyed learning about [specific aspect of the company’s work]. The discussion about [specific topic or project] was particularly exciting, and I’m eager to bring my [relevant skills] to contribute to [company project or goal].

I also appreciated our conversation about [personal or mutual interest], which further increased my desire to join [Company Name].

I look forward to potentially working together and contributing to [Company Name]'s future successes. Please let me know if I can provide any more information.

Best regards,

[Your Name] [Your LinkedIn Profile (optional)] [Your Contact Number]


This thank-you email template strikes a balance between professionalism and personal touch, making it ideal for IT and Digital Marketing professionals seeking to make a lasting impression post-interview. The focus is on demonstrating genuine interest, professionalism, and a personal connection.


Key Points to Keep in Mind

  • Subject Line: It should be clear and direct, making it easy for the interviewer to recall who you are.
  • Personalization: Tailor the email to reflect your conversation. This demonstrates attention to detail and genuine interest.
  • Professionalism and Enthusiasm: Maintain a professional tone, while showing enthusiasm for the role and the company.
  • Call to Action: Leave the door open for further communication, showing you’re open and available for any follow-up.

Final Thoughts

Final Thoughts

In the dynamic fields of IT and digital marketing, post-interview etiquette can significantly influence your job prospects. By following these tips, you not only show your professionalism but also your unique understanding and passion for the industry. So go ahead, send that thoughtful follow-up email, connect on LinkedIn, and transform every interview into a valuable learning and networking opportunity. And for more insights into acing your IT and digital marketing career, keep following our blog. Until next time, keep coding, keep creating, and keep connecting!

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