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Analyst, Data & Insights, Marketing Analytics
- New York, New York, United States
- New York, New York, United States
Über
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
About the Role The Marketing Analytics team is looking for an Analyst to join our efforts to shape the future of journalism. As part of the Data and Insights Group (DIG), you will join a large community of experienced data analysts who partner with Product, Engineering, Design, and PMO teams across the business. You'll work with our Marketing and Media Team to find insights to help grow subscribers by increasing media efficiency. You’ll operate at the intersection of paid media and journalism in all aspects of paid media measurement. In this role, you will play a critical role in driving the success of our marketing campaigns and initiatives by analyzing data, building data pipelines, identifying trends, setting up and reporting on the results of tests, and providing actionable insights to improve our marketing efforts. This role is based in our New York office and follows a hybrid schedule. You will report to our Director, Marketing Analytics – Paid Marketing.
Responsibilities
Write SQL to pipeline and analyze big data
Partner with media and marketing teams on analysis of paid media marketing
Lead all phases of analytic work: from problem definition to representation of results
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world
Basic Qualifications
1+ years of experience working with data teams to deliver analysis or a quantitative degree
Proficiency in SQL and experience working with relational databases
Experience with data visualization tools such as Mode, Tableau, or Looker
Preferred Qualifications
Experience analyzing marketing efforts and familiarity with typical marketing KPIs
Experience in Python or R
RECOMMENDED CODE: REQ-020122
Pay and Benefits The annual base pay range for this role is between $88,000 - $95,000 USD. For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs. For roles outside of the U.S., information on benefits will be provided during the interview process.
EEO Statement The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. We embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply. We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.
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Sprachkenntnisse
- English
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