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Project Mgr Paid SearchStaples • Framingham, Massachusetts, United States
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Project Mgr Paid Search

Staples
  • US
    Framingham, Massachusetts, United States
  • US
    Framingham, Massachusetts, United States
Jetzt Bewerben

Über

What you will be doing: As a Project Manager, Paid Search, you will execute and optimize paid search campaigns across platforms including Google Ads and Microsoft Advertising. You will partner cross-functionally with Marketing, Merchandising, Analytics, and Pricing to align campaigns with business priorities and deliver measurable performance improvements.
Key Responsibilities include:
Manage and optimize paid search campaigns including campaign structure, bid strategy, and budget pacing
Monitor and improve performance across KPIs such as CTR, CPC, CPA, conversion rate, and ROAS
Conduct keyword research and competitive analysis to identify opportunities
Execute QA processes to ensure campaign accuracy and compliance
Develop reporting and provide performance insights and recommendations
Support testing initiatives across ad copy, targeting, and bidding strategies
Partner with cross-functional teams to align campaigns with promotions and product priorities
What You Bring to the Table:
Proactive, self-starter mindset
Strong organizational and time management skills
Analytical thinking and attention to detail
Clear written and verbal communication skills
Ability to collaborate cross-functionally
Continuous improvement and growth mindset
Basic Qualifications:
Bachelor’s degree in Marketing, Business, Analytics, or related work experience
2+ years of experience in an analytics-heavy role (marketing, analytics, finance, or economics)
Experience managing paid search campaigns on Google Ads and/or Microsoft Advertising
Experience optimizing campaigns against KPIs such as CTR, CPC, CPA, and ROAS
Experience with keyword research, bid management, and campaign structuring
Proficiency in Microsoft Excel including pivot tables and VLOOKUP
Preferred Qualifications:
Experience using tools such as Google Ads, Google Merchant Center, Adobe Analytics, Tableau, or Power BI
Google Ads and/or Microsoft Advertising Certification
Experience with product feed management and shopping campaigns
Familiarity with bid automation tools or scripts
Experience in retail, eCommerce, or high-volume environments
Experience collaborating in a matrixed organization
We Offer:
Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.
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  • Framingham, Massachusetts, United States

Sprachkenntnisse

  • English
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