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Director of Sales (Marketing Director)Sonata Lake Mary • Florida, New York, United States
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Director of Sales (Marketing Director)

Sonata Lake Mary
  • US
    Florida, New York, United States
  • US
    Florida, New York, United States
Jetzt Bewerben

Über

About this Role TheMarketing Director/Director of Community Relations is responsible for direct sales, meeting pre-lease goals andtargets, achieving maximum occupancy and total revenue potential of theCommunity by attracting qualified prospects and converting those prospects intoResidents. Responsibilities include management of the department reporting aswell as the execution of the marketing plan.
Essential Functions
Responsiblefor Community outreach and education activities for creating referrals.
Specificgoals include but are not limited to:
Twointernal group presentations per month
Twoexternal group presentations per month
Twotargeted group mailings per month
Tenmeetings with potential new referrers per week
Onefax bomb per month to key referral sources
Fifteentelephone calls per day
Fivereferrals received per week
Coordinatesoutreach meetings for other key staff including General Manager,ResidencyCounselor, and Relocation Specialist.
Providesdirect sales back-up for Community Residency Counselor, answeringtelephoneinquiries, scheduling visits, conducting tours and closing sales asneededwhen Community Residency Counselor is not available.
Knowsand consistently uses a customer-oriented selling approach.
Providesalternate weekend coverage.
Participateswith Residency Counselor and Relocation Specialist on developmentofeffective sales and marketing plans drawing on information from analysisof thecompetitive environment.
Updateskey competitor evaluation and price surveys semi-annually.
Complianceand Safety
Followsall emergency procedures
Understandsall safety practices and procedures.
Communication
Exhibitsexcellent customer service and public relations skills.
Iscreative, energetic, enthusiastic, patient, flexible, encouraging, andteam-oriented.
Displayspatience, tact, enthusiasm and a cheerful disposition.
Promotesthe Community in a positive manner and effectively communicatesSolutionsAdvisor Managed Community values to Residents, families, visitors,andAssociates.
Excellentcustomer service and public relations skills.
Cheerfulpersonality.
Keendesire to serve seniors.
Fiveyears sales/marketing experience with a proven track record.
Effectiveproblem-solving skills.
Creativeapproach to goals and problems.
Experienceworking with seniors.
Demonstratesproficiency in Microsoft Office and other marketing-related software.
Provenrecord of identifying and developing professional referral sources.
PhysicalRequirements
Spendsat least 30% of time on travel to referral sources in market area.
Miscellaneous
Maybe required to work weekends and holidays as assigned.
Maybe required to work on shifts other than the one for which hired.
Subjectto exposure to infectious waste, diseases, conditions, etc., includingHIV,AIDS, and Hepatitis B and C viruses.
Couldbe subject to hostile and emotionally upset Residents due to mentalstatus.
Background,criminal, and drug tests may be required.
Maybe asked to submit to random drug test during employment.
Mayhave their picture taken and image used in social media or communityadvertising.
Maybe video recorded from devices installed by families in residents’apartments.
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  • Florida, New York, United States

Sprachkenntnisse

  • English
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