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Digital Marketing SpecialistASSA ABLOY Sicherheitstechnik GmbHBrooklyn, New York, United States
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Digital Marketing Specialist

ASSA ABLOY Sicherheitstechnik GmbH
  • US
    Brooklyn, New York, United States
  • US
    Brooklyn, New York, United States

Über

Responsibilities Design and build and maintain the company’s internet presence, ensuring consistency in design styles and brand identity across all Business Segment Perimeter Security (BSPS) companies. Maintain BSPS company visibility on SERPs, targeting top third‑page positioning on a national level. Update BSPS websites using content‑management system software. Use graphic design and image‑editing software (Photoshop, Illustrator, InDesign) to optimize graphics for websites. Utilize digital marketing tools such as Google Analytics, SEO tools, and email marketing platforms to measure and report performance of all digital marketing campaigns against goals. Identify critical conversion points and drop‑off points and optimize user funnels. Create and maintain a database of design assets, page layouts and templates. Manage and maintain multiple websites with product drawings, specifications, photos, and technical data. Develop, implement and manage email campaigns and engage BSPS customers via multiple channels to increase brand awareness. Own projects from concept to launch, delivering production‑ready digital assets in a wide variety of formats. Qualifications Bachelor’s degree in graphic design or a related field or 2+ years of professional design experience. Proven understanding of graphic design and UI/UX fundamentals. Experience with HTML, JavaScript, and CSS. Strong sense of creativity, imagination, and innovation – color theory, image editing, composition, and typography. Excellent time‑management skills and comfort working in a deadline‑driven environment. Ability to deliver production‑ready digital assets in a wide variety of formats. Ability to analyze consumer metrics, reports, and marketing analytics tools (e.g., Google Analytics, SEMRush). Proficiency in marketing automation tools. Excellent written and verbal communication skills with high attention to detail and accuracy. This role is located in Tulsa, OK.
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  • Brooklyn, New York, United States

Sprachkenntnisse

  • English
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