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Regional Sales Manager
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Regional Sales Manager
- Denver, Colorado, United States
- Denver, Colorado, United States
Über
About Sauer Brands Inc. Our purpose at Sauer Brands is to bring flavor to people’s lives every day, in every home, and in every kitchen. We come together to bring great flavor to tables across America, while creating a workplace where people can do meaningful and dependable work. We focus on clear communication, shared accountability, and a culture where teams take pride in the craft behind what we make.
Overall Goal of Position The Regional Sales Manager position is accountable for the achievement of regional volume objectives, forecast accuracy, promotional execution, distribution targets, new item speed to shelf, SRP management, and retail execution. The RSM position is responsible for delivering creative, fact‑based solutions, managing trade spend and thought leadership that will help build Sauer Brands at assigned customers.
Job Summary Responsible for proactively managing, monitoring, evaluating and holding the accountability for the overall business plan to meet all volume, profit and share objectives. Primary focus is (a) achievement of sales objectives and specific volume goals through regional broker team management, execution of account plans and brand strategies that will meet key performance indicators (KPIs), (b) manage relationships with customers, brokers, and internal resources, and (c) manage trade plans and profitability of SKU mix.
Key Duties and Responsibilities
Achievement of sales objectives and specific volume goals through regional broker team management, execution of account plans and brand strategies.
Focus on achieving optimal MAPS (Merchandising, Assortment, Pricing and shelving) by account.
Create & manage trade spending plans that support marketing and promotional plans; key focus: determining volume, pricing depth, frequency, distribution and negotiating with customer.
Develop and deliver customer plans to achieve objectives within budget. Deliver short‑ and long‑term solutions through best‑practice thought leadership.
Present category reviews and business plans to retail grocery customers (distributors, direct and indirect grocery retailers) that exist across a diverse customer base.
Strong broker management skills to lead the regional broker sales team within the geography.
Work closely cross‑functionally to produce timely business updates for senior leadership.
Trade planning management including data entry and post‑event analysis reviews.
Performance Standards (the criteria that will be used to evaluate performance)
Business Key Performance Indicators
Commercial‑Net Revenue, Gross Margins, Distribution, Trade Spend
Brand Health‑Share growth, Distribution growth, Velocity per ACV point, channel development, net price growth
Spending Effectiveness
Pricing and margin optimization
Trade spending optimization
What you do and how you act
Leadership and contribution to overall success of SBI
Personal Effectiveness—meeting timelines and productivity requirements (quantity and quality of work)
Personal interaction, communication and teamwork with internal and external parties, consistent with our Purpose and Values
What We Are Looking For
Personal Characteristics
Entrepreneurial drive and the desire to “build a business”
Outgoing, energetic, and results‑oriented personality
Overall confidence in one’s abilities and comfortable communicating the facts
Smart, creative, and inquisitive
Integrity—does the right thing even when no one is looking
Disciplined approach, and accountable for KPIs
No‑excuses mindset and dependable team player with positive attitude
Personal values that mesh with SBI values
Performance History
Documented history of making improvements in assigned work area/responsibilities
Stellar references based on contributions and performance
Proficiency
Ability to present information, internally and externally, in a succinct manner to drive decision making. Ability to work and thrive under time constraints and prioritize responsibilities.
Skilled at building relationships with key stakeholders, including customers, brokers and internal cross‑functional teams.
Strong Excel and PowerPoint skills needed to analyze situations and make decisions.
Experience using TPM, Forecasting and Promotional Planning Tools preferred.
Demonstrated strategic thought leadership, team‑oriented, collaborative, diplomatic, and flexible.
Education & Experience
BS/BA degree in business or related technical discipline. Advanced degree preferred.
5‑10 years of CPG (food manufacturing) retail grocery center store selling experience desired with a minimum of 5 years of significant interactions with relevant accounts (not able to consider DSD, distributors/brokers, c‑stores, beverage, K‑12, non‑commercial or food service side).
Retail grocery customer experience is required.
Broker management experience a plus.
Condiment and Spice experience a plus.
Specialty distributor experience a plus.
Other
Travel required (25%+)
Will consider applicants in the following locations: Arizona, Colorado, Idaho, Montana, Nevada, Utah, Wyoming, California, Oregon, Washington
What Is In It For You?
401K
Medical/Dental/Vision Coverage
Parental Leave
Vacation, Sick Days and Holidays
Flexible Spending Accounts
Tuition Reimbursement
Employee and Dependent Life Insurance
Voluntary Disability Insurance
Other Voluntary Insurance Options
• Sauer Brands, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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Sprachkenntnisse
- English
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