S'INSCRIRE

Offres d'emploi

Trouvez des postes près de chez vous, sur site, hybrides ou à distance.
  • Emplois similaires à : Merchandise Manager
XX
Merchandise & Content Marketing Manager (Insomniac)Live Nation • Los Angeles, California, United States
Postuler Maintenant
XX

Merchandise & Content Marketing Manager (Insomniac)

Live Nation
  • US
    Los Angeles, California, United States
  • US
    Los Angeles, California, United States
Postuler Maintenant

À propos

Requirements
Do you enjoy dance music & fashion? Do you excel at marketing and strategy?
Then you’re in luck! We are looking for a highly motivated self-starter who embodies both a passion for dance & fashion cultures with a love of the marketing space. Is this you? Read on…
Bachelor’s degree in Marketing, Communications, or related field
6-8+ years of marketing experience in ecommerce, entertainment, music, media, or event-driven environments
Proven experience leading integrated marketing strategies and campaigns from concept through execution
Strong leadership experience managing and developing teams
Demonstrated ability to influence cross-functional stakeholders and drive alignment
Deep understanding of the intersection between commerce, content, and culture
Strong experience building multi-channel marketing plans across social, digital, editorial, and experiential formats
Experience producing and scaling experiential marketing strategies tied to content capture
Proven ability to operate independently while managing multiple priorities in a fast-paced environment
Strong analytical mindset with experience using data to inform strategy and creative decisions
Expertise in digital platforms, analytics tools, CRM systems, and emerging media
Highly organized with strong project management and operational execution skills
Creative thinker with the ability to translate vision into actionable plans
Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines
Must be able to tolerate loud noise levels and drastic temperature climates while working on site at various event location
Must be able to work in open concept office space
What the job involves
The Merchandise & Content Marketing Manager is responsible for leading the development, execution, and optimization of integrated marketing strategies that drive merchandise growth while amplifying Insomniac’s broader music, artist, and cultural storytelling
Sitting within the Product Team, this role owns the intersection of commerce and content—building marketing frameworks that connect merchandise, music releases, festivals, and cultural moments into cohesive, high-impact campaigns
This individual operates with a high degree of autonomy, sets vision for cross-channel storytelling, and ensures strategies are effectively executed from concept through delivery
This role serves as a cross-functional leader, partnering closely with Records, Radio, Festivals, Brand Strategy, and Creative to influence direction, align priorities, and drive execution across the organization. In addition to leading campaigns, this role is responsible for managing and developing talent, fostering a high-performing team culture, and elevating marketing standards across the business
This role reports to the Head of Fashion & Apparel. This position is hybrid
Own and evolve the Merchandise Marketing and Content strategy, aligning with overarching brand, artist, and business objectives
Define and lead the marketing go-to-market (GTM) vision across product launches, music releases, and cultural moments
Operate as a cross-functional leader, aligning stakeholders across Records, Radio, Festivals, and Brand Strategy
Influence and drive strategic direction while ensuring executional excellence across all campaigns
Identify new opportunities at the intersection of merchandising, music, and fan engagement
Lead the development of integrated, multi-channel campaigns across merch, music, and experiential touchpoints
Manage end-to-end execution of campaigns—from concept through delivery—ensuring timelines, budgets, and KPIs are met
Drive storytelling that connects product to artist, music, and culture in meaningful ways
Lead experiential marketing initiatives and ensure content capture is maximized for digital amplification
Maintain and optimize the marketing GTM calendar across all product and content initiatives
Manage content strategy and distribution across social, email, web, and emerging platforms
Ensure cohesive editorial direction that reflects Insomniac’s voice, artists, and community
Guide the development of content that moves beyond transactional marketing into cultural storytelling
Partner with creative teams to elevate the quality and impact of all outputs
Drive alignment and accountability across departments to ensure campaigns are executed seamlessly
Act as the connective tissue between merchandising and music, ensuring both sides are integrated and mutually reinforcing
Collaborate with internal teams and external partners to bring campaigns to life at scale
Proactively remove blockers and ensure execution stays on track
Manage, coach, and develop team members, fostering growth, accountability, and creative excellence
Establish clear workflows, processes, and standards to improve team efficiency and output
Provide mentorship and guidance across marketing disciplines, including strategy, content, and execution
Build a culture of ownership, innovation, and continuous improvement
Define success metrics and KPIs across campaigns and channels
Analyze performance data to inform strategy, creative direction, and future campaigns
Continuously test, learn, and optimize marketing approaches
Stay ahead of trends in music, culture, fashion, and digital marketing
#J-18808-Ljbffr
  • Los Angeles, California, United States

Compétences linguistiques

  • English
Avis aux utilisateurs

Cette offre provient d’une plateforme partenaire de TieTalent. Cliquez sur « Postuler maintenant » pour soumettre votre candidature directement sur leur site.

10'000+ emplois près de chez vous | TieTalent