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B2B Copywriter
- New York, New York, United States
- New York, New York, United States
À propos
Role Copywriter
Location Remote until further notice
About the role We have a need for an experienced and talented B2B Copywriter to join our dedicated BTG+ 3M team.
This Copywriter will be responsible for assisting the writing, researching, and production of content across a variety of digital channels, including marketing automation – email, website, and social media campaigns.
A minimum of 4 years’ experience (within a professional English‑speaking environment) will be required in the writing and development of rich product‑related content.
This role requires the candidate to have a confident email‑writing background, with experience in content production and QA.
What you will be doing
Develop clear, engaging, and persuasive copy for various platforms, including marketing automation campaigns, social media, websites, and search engine marketing (SEM), using provided marketing materials.
Adapt content to align with content strategy, brand, and industry guidelines.
Prepare content briefing documents by consolidating information from existing content plans (Marketing automation build documents, Web content build briefs, Webinar platform builds, Social media briefs).
Perform quality assurance (QA) checks on marketing materials to ensure accuracy and consistency.
Support research for product content.
Implement SEO best practices for 3m.com experiences, providing recommendations for tags and metadata.
Handle general administrative tasks related to content management.
What you need to be great in this role
Consistent attention to detail.
Strong time‑management skills and the ability to be self‑directed.
Excellent English writing and communication skills.
Passionate about new technology, digital trends, creativity and creative technology.
Question and provide constructive feedback regarding marketing activities beyond primary responsibilities (e.g., digital strategy, UX/UI, creative, and design).
Mandatory Qualifications & Professional Experience
Relevant working experience of 4–6 years in similar roles.
Delivered B2B projects.
Experience working within creative or content agencies.
Req ID: 17267
Brandtech+, a part of the Brandtech Group, is an equal‑opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
Brandtech+ has set ambitious environmental goals around sustainability, with science‑based emissions reduction targets. Collectively, we work toward our mission, embedding sustainability into every department and through every stage of the project lifecycle.
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Compétences linguistiques
- English
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