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Sales Development Representative / Setter
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Sales Development Representative / Setter
- United States
- United States
À propos
Dealer Trade Network is a fast-growing company based in Louisville, KY, that provides modern inventory solutions to automotive franchise dealers nationwide. We've helped facilitate tens of thousands of dealer-to-dealer trades by turning dealership data into real, actionable opportunities. Job Purpose:
To take all inbound and outbound leads, qualify and validate contact data, and hand off only hot, sales-ready leads to the Closer (Inventory Consultant). The SDR is the bridge between marketing and closing, responsible for maintaining pipeline hygiene, ensuring responsiveness, and qualifying opportunities. Tasks & Responsibilities:
Receive all leads (inbound, outbound, referrals) and make first contact (email, call, LinkedIn, etc.). Verify and update contact and company information in the CRM. Assess fit and interest using agreed qualification criteria. Send initial intake/invoice details to the lead to confirm scope/needs and ensure the opportunity is truly qualified before handoff. Nurture leads (short term) to readiness when needed. Book a meeting or pass qualified leads to Closers (Inventory Consultants). Ensure complete handoff: pass relevant information and context to the Closer (qualification notes, pain points, stakeholders, timing, pricing/invoice status, and required documents), so they have everything needed to close. Proactively mine our company's book of business for additional qualified opportunities (re-engagement, cross-sell/up-sell) and create/route those leads. Work with Marketing to provide feedback and insights (lead quality, messaging). Report daily/weekly metrics (leads processed, conversion to SQL, speed-to-lead/response time, handoff quality). Performance Metrics:
To measure success in this role, team members will be evaluated on the following key performance indicators (KPIs): Number of leads contacted/processed Lead-to-qualified ratio Speed of follow-up (first contact time) Handoff quality (percentage of leads with complete, accurate data) Meetings booked or demos scheduled Traits & Special Skills:
High volume outbound calling/outreach comfort Persistence and discipline in follow-up Excellent organizational skills and attention to detail Strong oral and written communication Able to quickly assess fit and interest Driven by goals, metrics, and process Pay Details:
Non-Exempt / Hourly Role / Full Time (40 hrs/wk) Base salary with bonus opportunity from Day 1, with total annual compensation potential of $42,000+ based on performance. Qualifications:
High School diploma required, undergraduate degree preferred This role is designed for motivated individuals eager to learn and grow in a sales-driven environment. Benefits:
100% Employer-paid benefits for the Employee Health Insurance Dental, Vision STD & LTD Basic Life Coverage for a $25,000 policy 401K retirement program (8) Eight Observed Holidays (not paid, but you do get the day off) (5) Five PTO days are provided after completing your first 90 days as a new hire, plus an extra week after 1 year. Employee Referral Program Employee Assistance Program (EAP) Company Culture:
At Dealer Trade Network, we live by four core values and seek to find new talent who will do the same: Customer Service over Self. While revenue is important, so is fulfilling our mission to serve our clients. Integrity in Everything We Do - Being part of our team means doing the right thing. You give 110% and are consistently contributing quality work. Committed to Team Success - We foster a culture of lifting each other for our team's success because we need each other to achieve our goals. Adaptability and Resilience - We are reliable partners who can deliver for our clients and each other. As demands change, we adapt and overcome.
Compétences linguistiques
- English
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