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Senior Analyst, Digital AnalyticsBest Buy • Minneapolis, Minnesota, United States
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Senior Analyst, Digital Analytics

Best Buy
  • US
    Minneapolis, Minnesota, United States
  • US
    Minneapolis, Minnesota, United States
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À propos

At Best Buy, we create meaningful experiences for our customers across every channel. As a Senior Analyst, Digital Analytics, you’ll play a key role in shaping those experiences by delivering insights that drive smarter decisions and better outcomes. In this role, you’ll uncover how customers engage across our digital ecosystem including web, mobile, and in-store touchpoints, and translate data into actionable strategies that enhance the customer journey and fuel business growth.
This role is hybrid; some days will be worked on site at the Best Buy location listed on this posting and some days virtually from home or another non‑Best‑Buy location. The specifics will be discussed during the hiring process.
What you’ll do
Analyze digital customer behavior (funnel performance, clickstream, conversion trends) to identify opportunities to improve customer experience
Translate complex data into clear, actionable insights that drive decisions and measurable business impact
Leverage diverse data sources (web analytics, transactional, offline, and competitive) to uncover trends and opportunities
Partner cross‑functionally to define analytics needs, support implementation, and ensure accurate data collection
Measure, forecast, and communicate the financial impact of recommendations and initiatives
Develop and maintain reporting, metrics, and data quality standards while supporting agile teams and mentoring others
Basic qualifications
3 years of experience working in web analytics or related areas, with experience in the retail industry or multi‑channel data strongly desired
2 years of experience with a web analytics tool such as \"Adobe\", \"Coremetrics\", \"Webtrends\", or \"Google Analytics\"
High proficiency in Excel, PowerPoint, and data visualization
Preferred qualifications
Bachelor’s or advanced degree in Marketing, Finance, Economics, Mathematics, or a related field, or equivalent work experience
Experience/familiarity with database design concepts and SQL
1 or more years’ experience with A/B or multivariate testing tools and technologies
1 or more years’ experience with Voice of Customer/Customer Satisfaction/site feedback tools and their integration into web analytics systems
Web Analytics Certification
What’s in it for you
Competitive pay
Great employee discount
Financial savings and retirement resources
Support for your physical and mental well‑being
Best Buy is an equal opportunity employer.
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  • Minneapolis, Minnesota, United States

Compétences linguistiques

  • English
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