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Data Analyst II - ModeaV T CORPORATE RESOURCE CTRBlacksburg, Virginia, United States

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Data Analyst II - Modea

V T CORPORATE RESOURCE CTR
  • US
    Blacksburg, Virginia, United States
  • US
    Blacksburg, Virginia, United States

À propos

Overview The Data Analyst II role is a practitioner-level position focused on mastering the intersection of marketing technology and healthcare business outcomes. You will deliver product and data analytics solutions for leading healthcare organizations, specializing in the healthcare digital experience.
Responsibilities
Analytics Implementation and Tracking
Set up, configure, and maintain tracking on healthcare websites and mobile apps to capture critical data points across user journeys.
Serve as a contributor on Adobe CJA implementations, configuring data views, building workspace projects, and troubleshooting data discrepancies.
Work with engineering teams to implement and test tags and scripts using tools like Freshpaint or Tealium, ensuring accurate and HIPAA‑compliant data collection.
Design and maintain tracking plans, including event naming conventions.
Data Analysis and Reporting
Produce high‑quality client deliverables, including initial performance reports and solution documentation.
Analyze web and product analytics data to identify user behavior patterns, conversion trends, and opportunities for optimization.
Develop insights, dashboards, and regular reports using platforms like GA4, Heap, and Adobe CJA.
Utilize SQL, Python, or R to query, clean, and transform large datasets.
Consulting and Client Communication
Own individual work streams within larger enterprise projects, meeting deadlines and communicating progress.
Present findings and recommendations clearly during milestone meetings, adapting to client needs.
Educate clients on best practices for analytics tracking, data interpretation, and strategic use of analytics.
Analyze client requests to surface underlying business drivers and identify when to elevate risks or flag expansion opportunities.
General Expectations
Operate with a builder mindset, staying updated on industry trends in healthcare analytics, compliance, and data privacy.
Travel occasionally (approx. 5‑10%) to client sites and attend the annual company meeting.
Perform other duties as assigned within the scope of the position.
Key Competencies
Curiosity – self‑directed interest in generating original queries and digging into complex client questions.
Adaptability – flexibility as toolkits and client needs change.
Communication – polished oral and written skills, translating complex concepts into business language.
Reliability – proven ability to manage multiple work streams.
Qualifications
Minimum Requirements:
2+ years of experience with digital analytics, technical consulting, or related fields.
Hands‑on experience with Adobe Customer Journey Analytics (CJA).
Proficiency in data analysis, including cleaning, transformation, and interpretation.
Bachelor’s Degree or equivalent experience in CS, MIS, or Data Science.
Legal authorization to work in the United States.
Preferred Qualifications:
Proficiency in tag management platforms (Freshpaint, Tealium) and data visualization tools (Looker Studio, Tableau, PowerBI).
Strong SQL skills, experience with R and/or Python.
Adobe certifications such as CJA Business Practitioner.
Experience in healthcare analytics, HIPAA compliance, and healthcare data challenges.
Legal Notices Modea is a committed equal opportunity employer and does not discriminate on the basis of race, color, religion, national origin, gender, gender identity, gender expression, sexual orientation, veteran status, disability, age, or any other legally protected status.
Modea participates in the E‑Verify program.
You must be legally authorized to work in the United States for this position.
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  • Blacksburg, Virginia, United States

Compétences linguistiques

  • English
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