Media Supervisor / Associate Dir – Performance MediaRR partners • New York, New York, United States
Media Supervisor / Associate Dir – Performance Media
RR partners
- New York, New York, United States
- New York, New York, United States
À propos
Supervisor/Associate Media Director – Performance Media DEPARTMENT:
Media REPORTS TO:
Corporate Director LOCATION:
Remote, must be based in Los Angeles metro for client visits About The Role
The Associate Media Director (AMD) is a high-visibility role tasked with architecting and executing performance-driven media strategies that bridge the gap between complex data and business growth. This is a role for a strategist-operator, someone who can command a room and then dive into a platform to audit match-type strategy or auction dynamics without missing a beat. You will own the strategy and the accountability for hitting daily performance targets and company growth goals. You will translate technical platform performance into high-level growth narratives that emphasize lead generation and churn reduction. What You’ll Do
The Associate Media Director brings a senior level of forward-thinking and innovation to media plan development, ensuring plans deliver against the client KPIs and overall audience channel strategy. Foster deep-rooted client relationships through occasional on-site presence in the client’s office, ensuring a seamless integration between agency strategy and client needs. Maintain a “boots-on-the-ground” understanding of Google Ads and Bing Ads, fluent in query mining, impression share analysis, and the technical nuances of the auction. Manage and own significant budgets with a relentless focus on hitting targets; tracking daily performance and providing high-level summaries that prove ROI and long-term value. Establishes & oversees team’s planning process including research, strategy, evaluations, and recommendations of media vehicles and tactics. Leads media team integration and collaboration with client and internal teams, working with Client Partnerships, Strategy & Insights, Creative, PR, Channel, and Content. Meets with clients on strategic issues and plan presentations. Leads, motivates, and mentors media strategy team, assigning workloads and promoting teamwork. Leads high-level partner negotiations to increase and expand media value and visibility. May review and evaluate partner media proposals as submitted, developing POVs as needed. Assists media management with staffing decisions and provides ongoing evaluations of media staff. Oversees professional development of assigned staff, working with Media Strategy Director to identify areas of improvement. May specialize in broadcast, programmatic or other areas within the organization, depending on the client assignment. Understands and abides by the agency’s business practices, core values, and policies. Participates in agency new business efforts, presentations, and other key department projects as needed. What We’re Looking For
Establish and manage positive relationships with internal teams, clients and media partners. Stays on the forefront of digital trends and seeks opportunities, bringing forward proactive ideas and solutions. Develops solid understanding of assigned client business verticals, objectives, and strategies. Maintains accurate daily time sheets and a business-appropriate appearance. Minimum seven years’ experience in paid media planning and buying across all media preferred. Strong oral, written, and interpersonal communication skills, with demonstrated leadership ability. Experience with planning/buying media including traditional channels, Facebook Ads Manager, Google Ads, Programmatic DSPs, and social platforms. Familiarity with agency research tools including Google Analytics, ad servers, competitive research, etc. What You’ll Get
Benefits package that cares for you like family. Generous time-off policy. Mobile stipend. 401k with company match. Community involvement opportunities with time and financial matching. Annual performance reviews to set and track progress on goals. Learning and development allowance. About R&R Partners
Founded in 1975, R&R Partners is a full-service advertising agency producing award-winning creative solutions for some of the world’s most iconic brands. An independent agency, we are free to do what’s necessary to help our partners achieve their goals, including taking on social issues that transcend typical marketing. With a footprint in major markets across North America, we produce the best work for clients including the Las Vegas Convention and Visitors Authority, Boeing, Allegiant Airlines, and many others.
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Compétences linguistiques
- English
Avis aux utilisateurs
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