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Market Research for Roguelike Deckbuilder Game

FreelanceJobs
  • CA
    Canada
  • CA
    Canada

À propos

Job Overview:
You will produce a professional market and audience research report for a roguelike deckbuilder game to support an investor / publisher-ready pitch deck.
The goal is to provide data-backed validation that:
- The genre is commercially viable
- A defined target audience exists
- The market is competitive but still offers opportunity
- Differentiation is the key success factor
All research must be based on real platform data (Steam ecosystem, player behaviour, and comparable titles).
Required Expertise:
Candidates must...
- Own or have access to Gamalytics, SteamDB Premium, VG Insights, or equivalent tools
(I am willing to cover 1 month of access if needed.)
- Have prior experience researching Steam game markets
(Or provide proof that you have the ability to finish it if you do not having a similar experience)
- Provide evidence of similar work
- Provide a screen recording (MP4) showing how data was collected
Scope of Research:
Genre Market Validation
Provide data-backed evidence that roguelike deckbuilders are:
- Stable-to-growing (not declining)
- Capable of long-tail revenue performance
- Discoverable through streamers, creators, or similar channels
- Competitive but innovation-driven
- A genre where mechanically unique games outperform generic ones
Also determine:
- Whether competition is rising faster than demand
- Whether player attention toward the genre is increasing or declining
Additionally, provide data-backed evidence about the potion-crafting theme/genre if applicable.
Competitor Analysis
For selected roguelike deckbuilder titles
(Slay the Spire, Wildfrost, Monster Train, up to 5 total that are considered main competitors in this genre):
Provide:
- Publisher involvement and funding status
- Estimated revenue and sales ranges
- Pricing strategy patterns
- Visibility on YouTube and streaming platforms
- Social media traction
- Oversaturated design trends
- Common design weaknesses across titles
(use comment sections, reviews, or community feedback)
- Examples of standout mechanics that led to success
Target Audience Research
Provide evidence-based insights about roguelike deckbuilder players:
- Session length tendencies
- Replay behaviour and long-term engagement
- Mechanics-first mindset
- Community activity (Discord, Reddit, Steam reviews)
- Regional distribution
- Other games they play
- Cross-genre overlap with card and strategy players
Expanded Market Opportunity
Research the broader potential audience:
- Card game player demographics and size
(e.g., Pokémon, Yu-Gi-Oh, etc.)
- Digital vs tabletop crossover audience
- Why players enjoy deckbuilding systems
- Evidence of long-term engagement in mechanics-heavy games
- Optional: additional insights valuable to publishers or investors
Strategic Conclusions
Provide clear, evidence-based answers:
- What single chart best proves the genre is viable?
- What is the strongest argument for entering this market now?
- What key risk should be acknowledged?
Deliverables
- Structured research report (PDF or document)
- Source links for all claims
- Key charts or data visuals
- Clear conclusions usable in pitch deck slides
- MP4 recording of research process
When Applying, Please Include
- Tools you will use
- Example of past research work
- Confirmation you can provide recorded proof
- Estimated timeline
Ownership:
All research, analysis, charts, and materials produced under this contract become the client's property upon payment.
Usage Rights:
The client may use, modify, and present the research in:
investor pitches, publisher submissions, internal planning documents, marketing materials, Original
Work Requirement:
Research must be original work prepared specifically for this project.
All data sources must be cited.
Confidentiality:
Project information and results may not be shared publicly without permission.
Revisions:
Revisions are required if deliverables do not meet the acceptance criteria.
Check-ins:
Short daily progress updates are required.
Milestones:
The project will use milestone-based payments.
Contract duration of less than 1 month.
Mandatory skills: Market Research, Competitive Analysis, Report Writing
Optional skills: Data Analysis
  • Canada

Compétences linguistiques

  • English
Avis aux utilisateurs

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