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Social Content Creator/Senior Content Creator
- Minneapolis, Minnesota, United States
- Minneapolis, Minnesota, United States
À propos
Seated in Colle McVoy’s Earned and Influence practice, this role is for a social-first thinker who knows what content will resonate, how to make it and how to adapt it in real time.
Responsibilities
Own end-to-end ideation, capture and execution of high-volume social content across platforms
Develop content grounded in audience behavior and performance insights to drive engagement and cultural relevance
Adapt ideas into multiple formats and versions based on platform, performance and channel needs
Monitor social platforms to identify emerging trends, cultural moments and formats, translating them into actionable content ideas
Analyze real-time performance to extract insights and continuously optimize content
Write and adapt platform-native captions, hooks and on-screen copy aligned to brand voice
Consistently generate strong, social-first ideas and concepts across brainstorms, kickoffs and team meetings
Support content shoots as needed, including assisting with capture and identifying opportunities for social-first content
Required Skills
Exceptional content creation skills with the ability to concept and execute from start to finish across formats (design, video, editing and writing)
Proficiency with industry-standard tools (e.g., Adobe Creative Suite, Final Cut, After Effects, CapCut and similar platforms)
Deep understanding of social platforms, trends, algorithms and digital storytelling
Strong creative instincts and a clear point of view on what works (and what doesn’t) in social
Ability to work quickly and efficiently in both planned and reactive content scenarios
Demonstrates sound judgment and decision-making in fast-moving, ambiguous situations
Proven ability to collaborate cross-functionally with internal teams and stakeholders to execute against fast-moving priorities
High level of independence, accountability and initiative with the ability to prioritize, problem-solve and move work forward with limited oversight
Strong interpersonal and communication skills with the ability to collaborate across teams and disciplines
Exceptional attention to detail and ability to execute work cleanly and accurately
Highly organized with the ability to manage multiple priorities in parallel
Curiosity around emerging tools and technologies (AI, editing workflows and content creation tools) and a drive to continuously evolve
Qualifications
Bachelor’s degree in Communications, Marketing, Public Relations or related field (or equivalent experience)
2–5 years of professional content creation experience, ideally within an agency or fast-paced brand environment
Experience owning end-to-end social content creation across multiple brands or accounts
At the time of posting, the base salary for this position ranges from $50,000 to $70,000. Compensation will be determined based on a variety of factors, including but not limited to relevant skills, experience, and qualifications. In addition to the base salary, we offer a comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.
We are an Equal Opportunity Employer.
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Compétences linguistiques
- English
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