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DIGITAL MARKETING ASSISTANTBimmerWorld • Dublin, California, United States
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DIGITAL MARKETING ASSISTANT

BimmerWorld
  • US
    Dublin, California, United States
  • US
    Dublin, California, United States
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À propos

Overall Responsibility Develops, writes, publishes digital marketing materials across all digital channels. Works on and sends periodic Email newsletter content. Creates, captures, and publishes engaging content to web and social platforms. Performs product photography for web.
Department: Web/Marketing, Reports To: Marketing Manager
Physical Requirements Sitting, standing, bending, lifting
Key Job Duties
Creating compelling and innovative visual marketing materials and posted social campaigns with the goal of engaging BMW owners and enthusiasts, acquiring new and repeat customers, and increasing sales volume and expressing BimmerWorld’s marketing and advertising objectives.
Includes digital campaigns, print advertising, apparel, and other visual media.
Coordinating with the Sales, Purchasing, and Web departments to ensure each email piece aligns with the approval and input of relevant departments.
Making merchandising imagery to convey calls to action and promotional goals. Each promotion should have a “set” of standard web‑ready merchandising graphics.
Decisions and advice to uphold and increase BimmerWorld’s established high‑value brand image.
Maintains proper brand voice/messaging across all social and marketing platforms.
Managing Email Campaigns sent to BimmerWorld‑owned email lists.
Sending semi‑monthly / weekly direct email campaigns reflecting the company’s promoted Monthly offers, specials, and latest newsworthy items.
Maintaining circulation, scheduling, and distribution of these emailed campaigns.
Working to improve list management, and expansion into more targeted audiences within our existing mailing list (currently many tens of thousands of recipients).
Ability to capture content (photo/video) at BimmerWorld HQ for social/marketing use.
Self‑driven to seek out media and content ideas.
Formulate a media plan, story‑board, shot list, etc. for content capture and seeing it through to completion and a deliverable finished product.
Work directly with the Marketing Manager for input on art direction for specific projects as needed.
Marketing Assistance for BimmerWorld’s sister companies: Lifeline USA & Powerflex USA.
Establish new initiatives and provide support towards expanding brand awareness and sales for both North American‑Exclusive product lines.
Product photography to help populate the BimmerWorld website and keep up to date with the latest images.
Collaborates marketing efforts with associated vendors (print/online).
Maintains regular and prompt attendance.
Perform other duties as assigned.
Educational Requirements
High school diploma or equivalent
Required Skills And Experience
Professional phone/internet etiquette
Professional & creative writing
Advanced problem‑solving skills
Knowledge and enthusiasm for the industry
Familiar with industry and trends
Ability to meet goals and deadlines
Proficiency with Adobe Creative Suite for photo/video editing
Knowledge and experience with using a DSLR camera for photo and video
Desired Qualities And Attributes
Excellent oral and communication skills
Strong writing skills
Strong organizational skills
Proficient typing and computer skills
People skills
Professionalism
General technical understanding
Self‑motivated
Team player
BimmerWorld is an equal opportunity employer.
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  • Dublin, California, United States

Compétences linguistiques

  • English
Avis aux utilisateurs

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