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BUSINESS ANALYST
Apolis
- United States
- United States
À propos
Location: Foster city, CA (Onsite/Hybrid As per Client Need)
Job Summary
We are looking for a seasoned
Pharma Marketing Techno-Functional Domain Expert
to support a West Coast-based pharmaceutical client.
This is a
senior-level role
requiring deep expertise in:
Life sciences marketing data
HCP analytics
Enterprise data platforms
The ideal candidate understands how the
US pharma marketing ecosystem works from a data perspective
and can support business needs across
HCP360
and the
Marketing Data Hub .
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Required Skills
ESQL
Data Platform Administration
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Responsibilities
Own end-to-end
data enablement for pharma marketing programs , including:
Ingestion
Normalization
Delivery of
Patient-Level Data (PLD)
Define
data standards and governance
for aggregate-level marketing datasets sourced from US-based vendors
Serve as
Subject Matter Expert for HCP360 , including:
Onboarding
Data integration
Business consumption layers
Support
Marketing Data Hub
architecture, data flows, and capability roadmap
Map
HCP engagement signals
from media vendors to unified HCP profiles
Translate
business requirements into technical data specifications
Partner with analytics teams on:
Marketing attribution
Reach
Frequency reporting
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Vendor Ecosystem Knowledge (Required)
Candidates must have hands-on experience working with aggregate-level marketing data from US-based pharma marketing vendors including:
DeepIntent
Medscape
Client
IQVIA
Veeva Systems
Symphony Health
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Required Qualifications
10+ years in
pharma/life sciences marketing data, analytics, or commercial operations
Deep understanding of
Patient-Level Data (PLD)
including:
Sourcing
Privacy
Safe harbor
Downstream analytics usage
Working knowledge of
aggregate marketing media data , including:
Impressions
Reach
Frequency
NPI-level engagement
Experience with
Marketing Data Hub
or similar enterprise marketing data platforms
Proficiency with:
SQL
Data modeling
ETL pipelines (for pharma marketing data)
Experience with
HCP master data , including:
NPI
Specialty
Affiliation
Prescribing behavior
Familiarity with cloud data platforms (e.g., Databricks, AWS)
Knowledge of pharma compliance requirements:
HIPAA
NAI guidelines
Data use agreements
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Preferred Qualifications
Prior experience with
HCP360 implementations
Exposure to
identity resolution in pharma , including:
NPI matching
HCP deduplication
Familiarity with:
Closed-Loop Marketing (CLM)
Rep digital integration
Experience working in
Agile SAFe delivery models
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Certifications Required
Microsoft Certified: Azure Data Fundamentals
Compétences linguistiques
- English
Avis aux utilisateurs
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