Analyst Marketing Mix Modeling
Keen Decision Systems
- Cary, North Carolina, United States
- Cary, North Carolina, United States
About
What you’ll do as an Analyst:
We will teach you how to use all the features of the Keen Platform to drive our Client’s desire to measure marketing and make investment decisions differently.
Key Services that will be a part of your regular workload in driving the implementation and adoption of the Keen Platform include:
Provide and Teach Data Manipulation and Management Services
Direct data aggregation, cleansing, and uploading into the Keen Platform
Data Source integration support with Client Users
Provide and Teach Model Quality Checks
The Keen Platform generates a model of the Client’s business - you will review the inputs and outputs of these models to ensure the model meets our quality standards as well as supports our account strategy. QC includes checking for model statistical fit, tactic ROIs, data quality, and narrative support.
Collaborate with Sr. Analysts to suggest changes to models if needed, to improve model health and support the narrative the Client is looking for.
Provide and Teach Support Plan Optimizations
You will be responsible for configuring and running Optimized Marketing Plans that align to the Account Director strategy and/or Client’s planning goals
You may be called upon to conduct 1:1 Training with Client Users on how to use the Plans feature Keen Platform
Provide & Teach Support Narrative & Story-Telling Deck Generation
A Plan is only as good as the Story supporting it; you will support the Account Director’s story needs by configuring the Reporting features of the Keen Platform to drive the account strategy.
You will also regularly download the PowerPoint Export of the Reports from Keen Platform and develop an initial draft of the story to be used by Account Directors and/or Clients.
You will be expected to attend (remotely) key meetings between the Account Director and client contacts such as Top-to-Tops, Quarterly Business Reviews, and other conversations that are informed by and inform the Client Narrative.
Ongoing Troubleshooting & Support
Troubleshooting with & for clients, supporting, and refining models as needed, ensuring they fit clients’ business objectives and driving success.
Monitor model updates for expanding accounts, offering technical support and identifying opportunities for further optimization.
Provide feedback to product development for platform enhancements that improve the client experience.
Qualifications
You love business software. You love using it. You want to use it all day. (Because you will!)
You love Excel. You love data. You love looking at, organizing, and playing with data in Excel.
You love PowerPoint. You know how valuable it is to put together a good deck, and you love doing it.
You love to do good work, and it’s the only type of work you do.
You love to learn and are a self-starter for learning new things. (We’ll teach you all about Bayesian modeling - unless you teach yourself)
2+ years of experience in a combination of any of the following in academic or professional experience:
Marketing Analytics
SaaS Customer Success
Data Cleansing & Management
Benefits of Working with Keen
Keen is using advanced methods and we’re looking to you to move us further forward. You’ll have the opportunity to apply yourself to an interesting and rewarding career.
Competitive compensation package.
Keen’s commitment to a Conscious Culture work environment means that: Our work week is Monday - Thursday. Your Friday is yours to use as you desire.
Fully remote work from anywhere within the United States.
Requires periodic travel within the United States for in-person collaboration events.
Must have an established remote-work office.
Must be authorized to work in the United States. Unfortunately, Keen is not able to provide sponsorship at this time. We hope to be able to do so in the near future!
Compensation $63,000-$63,000 per year
Keen Decision Systems is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.
#J-18808-Ljbffr
Languages
- English
Notice for Users
This job comes from a TieTalent partner platform. Click "Apply Now" to submit your application directly on their site.