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Performance Marketing Manager (m/f/d) – Talent AcquisitionYoummday • Munich, Bavaria, Germany
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Yoummday

Performance Marketing Manager (m/f/d) – Talent Acquisition

  • +3
  • +3
  • DE
    Munich, Bavaria, Germany
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  • +3
  • +3
  • DE
    Munich, Bavaria, Germany

About

Your missionWe are looking for you to join us immediately as Performance Marketing Manager (m/f/d) - Talent Acquisition in our headquarters in Munich or in Berlin, in a hybrid working model.As Performance Marketing Manager (m/f/d), you will be part of the Talent Marketplace Team and take responsibility for acquiring new freelancers ("Talents”) who work as independent CX Agents on our SaaS platform - through data-driven performance campaigns. The goal of this key position is to sustainably scale the talent side of our marketplace by leveraging paid media, multi-channel marketing, and funnel optimisation – directly contributing to the growth of yoummday. Your SkillsetPerformance Marketing for Talent Acquisition: You will design and manage paid media strategies (Google, Meta, LinkedIn, TikTok, YouTube, newsletters, etc.) with a clear focus on acquiring and sustainably activating new users for our SaaS platform in the form of freelance CX Agents ("Talents”).Funnel Management & Conversion Optimisation: You will build a scalable talent funnel (from top-of-funnel through to activation) and continuously optimise campaigns with regard to budget, based on CPL, CAC, CTR, and ROI.Recruitment Marketing & Employer Branding: You will strengthen our employer brand for "Talents”, develop authentic messaging for freelancers, and ensure an attractive and credible brand presence.Content & Touchpoint Optimisation: Working closely with our Talent Marketplace Recruiting Team, you will optimise landing pages and content for maximum conversion, and strategically deploy content, ads, and affiliate channels to build a sustainable pipeline.Data Analysis & Reporting: You will track and analyse campaign performance, drive data-based optimisations, manage budgets, and regularly present ROI and recommendations to internal stakeholders.Your skillsetBackground: You hold a degree in Marketing, Communications, HR, or a comparable qualification – although a degree is not mandatory. What counts is that you are hands-on, smart, results-driven, and already have practical experience.Relevant Experience: You bring 3–5 years of relevant experience in performance marketing, growth marketing, or recruitment marketing.Track Record & Expertise: You have proven success in executing paid media campaigns (e.g. Google, Meta, LinkedIn), as well as in lead nurturing and marketing automation – ideally in the context of talent or freelancer acquisition.KPI Orientation: You have a strong understanding of KPI analysis (CPL, CAC, CTR, ROI) and make data-driven decisions.Working Style: You work in a structured, analytical, and results-oriented way, while also bringing creativity and an innovative mindset to explore new paths in performance marketing.Language Skills: You communicate confidently in both German and English (written and spoken, C1 level each) and bring along a healthy sense of humour.Your winning dealYour benefits : In addition to 30 days of vacation, we also offer you ajob lunch allowance (€69 per month), a" Givve ” card(topped up with €50 per month), discounts via " Corporate Benefits”, the option of leasing aJobRad, pension contributions (occupational pension & VL) and great teamand company events.Your workplace : You will work in a flexible, hybrid model from one of ourdog-friendly and modern offices and will have the opportunity to do " work from abroad ” within the EU for 2 weeks a year(*only applies to employees with an EU passport)Your footprint: A position in a profitable company where you have the freedom and confidence to help shape it and work with us on the " future of work ” .The values : We score highly with an open, authentic cultureand ahigh- performingand humorous team that is already looking forward to making bold decisions with you andbreaking new ground that will lead us to sustainable success .Your opportunity : From day one, you will have the opportunity to take onresponsibility, drive innovationanddevelop the company andyourself together with ateam of experts.

Nice-to-have skills

  • Data Analysis
  • Reporting
  • Marketing automation
  • Munich, Bavaria, Germany

Work experience

  • Digital specialist
  • CRO
  • Analytics

Languages

  • English
  • German
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