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About
Established in 1744, Sotheby's is the world's premier destination for art and luxury. Sotheby's promotes access to and ownership of exceptional art and luxury objects through auctions and buy-now channels including private sales, e-commerce and retail. Our trusted global marketplace is supported by an industry-leading technology platform and a network of specialists spanning 40 countries and 70 categories which include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits, and Design, as well as collectible cars and real estate. Sotheby's believes in the transformative power of art and culture and is committed to making our industries more inclusive, sustainable and collaborative.
THE ROLE
This role exists to uncover insights from customer and transactional data that drive acquisition, engagement, and retention across Sotheby's global audience. The successful candidate will transform data into clear, compelling narratives that inform marketing strategy and deepen client relationships.
The
CRM Analyst
will be the go-to partner for customer insight and analytics within the Growth Marketing team. You will own a diverse set of analyses and dashboards across email, CRM, CDP, and customer journey data - helping shape personalization, segmentation, and lifecycle marketing initiatives.
You'll use your technical expertise in
SQL, Snowflake, Tableau, Segment CDP, and Adobe Analytics
to connect raw data to meaningful marketing outcomes. This includes measuring campaign performance, designing A/B tests, building segmentation frameworks, and visualizing trends to guide strategic decisions.
Responsibilities: Partner with CRM and Marketing teams to
analyze customer engagement and lifecycle performance , uncovering insights that drive personalization and retention. Design and interpret A/B and multivariate tests
to optimize campaign effectiveness (content, frequency, targeting, and timing). Build and maintain
Tableau dashboards
that visualize KPIs, campaign performance, and customer journey trends across channels. Collaborate with
Data and Engineering teams
to ensure Segment CDP, Snowflake, and Adobe Analytics data are reliable and actionable for marketing use. Develop advanced
segmentation and audience strategies
based on behavior, demographics, and transactional data. Communicate insights and recommendations to senior leadership through compelling storytelling and visualization - connecting data to marketing impact. Support the development of
CRM and email health models
to track deliverability, engagement, and conversion performance. Partner cross-functionally with Product, Business Operations, and Finance to
measure marketing's contribution to customer growth and revenue . Proactively identify trends and opportunities to improve campaign performance and customer retention. Ensure data accuracy and maintain consistent definitions of KPIs across teams. Build strong relationships across departments, translating complex analytical findings into clear business recommendations. Qualifications
Bachelor's degree in Business, Marketing, Statistics, or a related field, and
4+ years of experience
in CRM, marketing analytics, or customer insights. Hands-on expertise in
SQL (Snowflake) ,
Tableau , and
Excel ; comfortable working with large and complex datasets. Experience with
Adobe Analytics
and
Segment CDP
(or similar marketing data platforms). Deep understanding of
email marketing, customer segmentation, personalization, and lifecycle optimization. Strong grasp of
A/B testing design, incrementality measurement , and marketing attribution approaches. Excellent communication and storytelling skills - ability to translate data into insight for both marketing and executive audiences. Skilled at
data visualization and presentation
(PowerPoint proficiency preferred). Ability to thrive in a
fast-paced, agile environment
with shifting priorities. Strong sense of ownership, organization, and accountability across multiple concurrent projects. Familiarity with
Marketing Mix Models
or predictive modeling frameworks is a plus. Experience with
enterprise analytics tools
such as Adobe Analytics or Google Analytics. Ability to work onsite 2 days per week (Tue/Thu). Sponsorship not available for this role.
The proposed base salary for this position ranges from $130,000-$150,000. In addition to base salary successful candidates are eligible to receive a discretionary bonus, as well as a competitive benefits package. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market and organizational factors are also considered.
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The Company is an equal opportunity employer and considers all applicants for employment without regard to race (including, without limitation, traits historically associated with race, such as natural hair, hair texture, and protective and treated or untreated hairstyles), color, creed, religion, sex, sexual orientation, marital or civil partnership/union status, national origin, age, disability, pregnancy, genetic predisposition, genetic information, reproductive health decision, sexual orientation, gender identity or expression, alienage or citizenship status, domestic violence victim status, military or veteran status, or any other characteristic protected by federal, state/province or local law. The Company complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it operates.
Languages
- English
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