About
We have created a clear content overview with defined recurring formats and frequencies. For each content type, templates are available (newsletter structures, social post formats, tone guidelines, etc.).
There is room for creativity, as long as branding, messaging consistency, and quality stay on point. Outside of the recurring content, there is limited space for experimenting with new formats or creative ideas, but without losing focus or overcomplicating the workflow.
Scope of Work
We are looking for a freelancer who can take ownership of the content production, based on the overview below.
The workload is divided into:
Fixed recurring content (monthly predictable deliverables)
Ad hoc content (seasonal or occasional requests)
The freelancer should be able to estimate:
A fixed monthly fee for all recurring deliverables
A variable pricing model for ad hoc requests
Fixed Recurring Content (Monthly)
1. Email Marketing: Newsletters
Each newsletter must be written in 4 languages: NL, EN, FR, DE.
Templates and examples are provided.
Monthly deliverables:
B2B Newsletter (1x/month)
Inspirational and educational. Content can be repurposed for social media posts.
Wholesale Newsletter (1x/month)
More product-driven and promotion-oriented.
2. Social Media Content (LinkedIn)
Templates and examples are provided.
Monthly deliverables:
Snack of the Month Post
Personal post (2 versions: one for founder, one for co-founder)
Branded company post
New Client Post
Personal post (2 versions: founder + co-founder)
Branded company post
Versus Post (1x/month)
Google Review Post (1x/month)
Video Testimonial Post (1x/month)
3. Long Format Copy
Monthly deliverable:
Snack of the Month (long copy)
Longer, more detailed version of the snack story (used for website, landing pages, newsletters, or product communication).
4. Offline Marketing Material
Monthly deliverable:
Snack of the Month Flyer (A5)
Promotional copy + clear call-to-action.
(Design is handled separately, unless agreed otherwise.)
Ad Hoc Content (Variable)
Some content is not monthly recurring and will be requested when needed.
Examples:
Themed Emails (approx. 3x/year)
Seasonal or holiday campaigns (Easter, Sinterklaas, End of Year, etc.), including translations.
Themed LinkedIn Posts
Triggered by themed emails/campaigns.
Behind-the-scenes content / extra social formats
Ad hoc requests should be priced separately, either:
per deliverable
per hour/day rate
or based on predefined packages
Working Method & Expectations
Templates and brand guidelines will be provided.
The freelancer is expected to work independently and deliver content that is ready to publish, based on the content calendar.
Quality, clarity, and tone consistency are essential.
The freelancer should proactively flag missing input (e.g. snack details, client info, quotes, campaign dates).
Content should be delivered in a structured way (Google Docs or shared workspace).
Example content overview:
Contract duration of more than 6 months. with 30 hours per week.
Languages: Dutch, French. You are expected to have a fluent level of English.
Mandatory skills: Graphic Design, Social Media Marketing, Content Writing, Social Media Management, Adobe Photoshop, Content Creation, Adobe Illustrator, Digital Marketing Materials, Social Media Design, Email Design
Languages
- English
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