XX
Shopify Website ExpertFreelanceJobsCanada
XX

Shopify Website Expert

FreelanceJobs
  • CA
    Canada
  • CA
    Canada

About

We are an established multi-country sports brand headquartered in Asia, expanding into the US market. Our Shopify store is live but not yet optimized for a strong US DTC launch.
We are looking for a senior-level Shopify growth partner, not just a developer, who can audit, optimize, improve conversion, strengthen performance, build a scalable foundation, and maintain the store long term.
OBJECTIVE
Prepare the Shopify store for a US launch by improving speed, UX clarity, conversion flow, technical SEO, and tracking reliability. After launch, maintain and continuously optimize performance.
SCOPE OF WORK
Phase 1: Audit & Launch Optimization (1–2 weeks)
1. Strategic Store Audit
- Theme structure (Shopify 2.0 readiness)
- App stack efficiency
- PDP layout vs US DTC standards
- Homepage narrative flow
- Cart & checkout psychology
- Trust & credibility elements
Deliverable: Prioritized improvement roadmap (impact vs effort).
2. Conversion Optimization (CRO)
- Improve homepage flow
- Upgrade product page structure
- Optimize bundles & cross-sell logic
- Improve add-to-cart visibility
- Optimize cart experience
- Review shipping / returns presentation
We expect CRO thinking, not just layout edits.
3. Speed & Performance
- Core Web Vitals improvement
- Image & script optimization
- Remove redundant apps
Include "BLUE MANGO" in the 3rd line of your proposal
- Clean unused assets
Target: Green mobile PageSpeed score where feasible.
4. Technical SEO Foundation
- Clean site structure
- Titles/meta optimization
- Collection architecture
- 301 redirects
- Index readiness review
Focus: technical and structural SEO only.
5. Tracking & Data Integrity
- GA4 setup validation
- GTM configuration (if needed)
- Meta Pixel validation
- Ecommerce event testing (View_item, Add_to_cart, Begin_checkout, Purchase)
Deliverable: Tracking validation checklist with proof of testing.
Phase 2: Ongoing Growth & Maintenance (Monthly Retainer)
- Theme/app updates
- Performance monitoring
- Bug fixes
- Landing pages for campaigns
- Seasonal optimizations
- Tracking audits
We are looking for a long-term growth partner.
KPIs
Phase 1:
- Improved mobile speed score
- Clean tracking data
- UX consistency
- Launch readiness checklist completion
Phase 2:
- Conversion rate improvement
- Add-to-cart rate growth
- Bounce rate reduction
- Revenue per visitor trend
REQUIREMENTS
Must Have:
- 5+ years Shopify experience
- Experience with US DTC brands
- Shopify Online Store 2.0 knowledge
- CRO experience with measurable results
- Strong ecommerce tracking knowledge
Nice to Have:
- Experience in sports/performance brands
- US market launch experience
APPLICATION QUESTIONS
1. Share 3 Shopify stores you improved. What did you change and what were the measurable results?
2. How do you improve conversion without redesigning the whole site?
3. What are the top 5 mistakes you see before a US launch?
4. How do you approach speed optimization without breaking the theme?
5. Your Phase 1 estimate (hours + cost) - Your monthly retainer model.
Contract duration of more than 6 months. with 40 hours per week.
Mandatory skills: SEO Keyword Research, Search Engine Optimization, Shopify, Web Design, Web Development, WordPress
  • Canada

Languages

  • English
Notice for Users

This job comes from a TieTalent partner platform. Click "Apply Now" to submit your application directly on their site.