About
### Summary
We're seeking a skilled **Video Ads Creator** to produce **high-performing, conversion-focused video ads** for our DTC supplement brands.
This role is focused exclusively on **creating scroll-stopping video creatives** for paid advertising across Meta, TikTok, and YouTube. You will work closely with our media buyer and marketing team to rapidly produce, test, and iterate winning video ads.
Speed, quality, and performance mindset are critical. Experience using **AI tools to enhance production, editing, and scripting is a major plus.**
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## Responsibilities
### Video Ad Creation
* Produce short-form performance ads (15–60 seconds)
* Create UGC-style, testimonial, demo, and lifestyle videos
* Edit high-conversion vertical videos (9:16 format)
* Adapt creatives for Meta, TikTok, and YouTube Shorts
* Turn scripts, briefs, and raw footage into polished ads
### Creative Testing & Iteration
* Rapidly produce multiple variations of winning ads
* Test different hooks, openings, angles, and CTAs
* Refresh creatives to prevent ad fatigue
* Re-edit and repurpose top performers
* Collaborate with media buyer on creative direction
### AI-Enhanced Production (Preferred)
* Use AI tools for:
* Scriptwriting and ideation
* Voiceovers and avatars
* Video enhancement and upscaling
* B-roll generation
* Captioning and subtitles
* Integrate AI workflows to increase output speed
### Asset Management
* Organize and label creative assets
* Maintain creative libraries
* Deliver files in required formats
* Meet tight production deadlines
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## Requirements
* 3+ years creating performance video ads for eCommerce/DTC
* Proven experience producing ads that convert
* Strong editing skills (CapCut, Premiere, Final Cut, DaVinci, etc.)
* Experience with UGC-style and native platform formats
* Ability to produce high volume without sacrificing quality
* Understanding of ad psychology and hooks
* Experience with supplements/health products (preferred)
* Familiarity with ad compliance guidelines
* Strong communication and responsiveness
### AI Experience (Plus)
* Experience with tools such as:
* Runway
* Pika
* Synthesia / HeyGen
* ElevenLabs
* Descript
* Midjourney / Sora / similar
* Ability to blend AI with real footage for performance ads
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## Tools & Platforms
* Editing: CapCut, Premiere Pro, Final Cut, DaVinci
* AI Tools: Runway, Pika, Descript, ElevenLabs, Synthesia, etc.
* Collaboration: Google Drive, Notion, Slack
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## Hours
* Part-time to start: 15–25 hours/week
* Potential to scale with performance
* Fast turnaround expected (24–72 hours per batch)
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## KPIs
* Creative Approval Rate
* Win Rate (ads that scale)
* Production Speed
* Creative Refresh Cycle
* Engagement Rates (CTR, Hold Rate, Watch Time)
* Media Buyer Feedback
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## To Apply
Please include:
1. Portfolio of video ads (live links preferred)
2. Examples of high-performing ads (with metrics if possible)
3. Your creative production workflow
4. AI tools you currently use (if any)
5. Typical turnaround time
6. Availability and preferred hours
We're looking for a creative producer who can consistently deliver **scroll-stopping, performance-driven video ads at scale.** If you combine speed, quality, and data-driven creativity, we'd love to work with you.
Contract duration of 1 to 3 months. with 40 hours per week.
Mandatory skills: Video Commercial, Video Editing, Adobe After Effects, Video Production, Adobe Illustrator
Languages
- English
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