Area Sales Manager
All Talent Solutions Ltd
- Guildford, England, United Kingdom
- Guildford, England, United Kingdom
About
Location: Surrey, United Kingdom
Hours: Monday to Friday – 08:00am to 17:30pm
Salary: £37,000 – £40,000 per annum + Commission
Benefits: Company car, laptop, mobile phone
About Us
Our Client is a dynamic and growing food service supplier specialising in delivering exceptional products and services to the independent hospitality and catering sector. We pride ourselves on building strong customer relationships and offering tailored solutions that help businesses thrive.
Role Overview
We are seeking a driven Area Sales Manager to join our team and lead field sales activities across the Surrey area. This role focuses on developing new business, growing existing accounts, and representing our client within the independent cafes, schools, restaurants, hotels, pubs, and wider food service industry.
As a key sales ambassador for the business, you will play a vital role in driving revenue growth and expanding our customer base.
Key Responsibilities
Develop new business through proactive sales activity and lead generation
Build and nurture relationships with independent cafes, restaurants, pubs, hotels, schools and other food service operators
Present and sell the products and solutions to meet customer needs
Achieve and exceed individual sales targets and KPIs
Conduct regular field visits and account reviews across the assigned territory
Prepare accurate sales reports and forecasts
Collaborate with internal teams (operations, customer service, marketing) to support customer delivery and service
Represent professionally at industry events and networking opportunities
Skills & Experience
Proven field sales experience, ideally within the food service, catering, wholesale, or FMCG sectors
Strong business development skills with a track record of generating new revenue
Excellent communication and negotiation skills
Ability to work independently and manage your own sales territory effectively
Good organisational and planning skills
Full UK driving licence (required)
What We Offer
Competitive salary £37,000 – £40,000 plus commission
Company car provided
Laptop and mobile phone
Opportunity to grow your career in a supportive, ambitious business
Friendly team environment
Languages
- English
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