About
About the Role
Stroudinc and Onda are sister eCommerce businesses, founded to serve the same type of operator from two complementary angles: strategy and execution.
Stroudinc is a focused eCommerce consultancy that works directly with founders and leadership teams to diagnose what's limiting growth, pressure-test strategy, and define a clear, actionable roadmap across acquisition, marketing, and operations.
Onda is a full-service eCommerce marketing agency led by Chris and a team of senior Fractional CMOs. Onda partners with brands that want experienced, operator-level leadership and hands-on execution across performance marketing and growth.
We're hiring a Senior Sales Executive to own high-intent, consultative sales conversations across both brands. This is a call-forward role where you'll speak directly with eCommerce founders and senior marketing leaders, uncover real business problems, and close new engagements. You'll be trusted to represent both brands with founder-level judgment and credibility in every conversation.
This role is designed for an experienced seller who has already proven they can close complex eCommerce marketing deals, earn trust quickly with operators, and sell based on insight rather than tactics alone.
Location: 100% Remote — U.S. or Canada preferred; South Africa considered (must have reliable overlap with North American business hours)
Reporting to: Head of Sales / Revenue Lead
Type: Full-time (Contract or Employee, depending on location)
Own high-intent sales conversations (Google Meet video calls) with eCommerce founders and senior marketing leaders, from first discovery call through close
Diagnose the prospect's growth constraints (e.g., CAC, ROAS, conversion rate, retention, creative fatigue) and recommend the right solution(s) and fit for our services.
Lead consultative, strategy-driven sales discussions that diagnose business challenges and align prospects to the right engagement (Stroudinc, Onda, or a combined approach
Present and sell eCommerce marketing solutions such as:
Paid Advertising (Meta/Google/TikTok/etc)
Email/SMS
CRO/landing page optimization
Web Development
Qualify opportunities rigorously across budget, authority, timing, and fit—protecting delivery teams from poor-fit clients.
Close new business consistently against provided inbound and warm opportunities (no cold prospecting or outbound hunting required)
Clearly communicate scope, value, and expectations to ensure strong handoffs to consulting and delivery teams
Partner closely with founders, VP of Sales, and senior operators to refine positioning, messaging, and offer clarity based on real market feedback.
Maintain accurate deal status and notes in the CRM, with sales operations and coordination handled by internal support teams
Participate in continuous improvement of the sales process, including discovery frameworks, qualification standards, and objection handling
Represent both brands with professionalism, credibility, and sound judgment in every client interaction
This role is intentionally focused on selling—lead generation, scheduling, proposals, and backend coordination are handled by internal teams so you can spend the majority of your time on high-quality conversations and closing.
3-5+ years of experience in a closing role selling eCommerce marketing services (agency) and/or eCommerce marketing technology (MarTech / SaaS)
Strong preference for experience selling into DTC and eCommerce brands
Demonstrated success closing deals over calls, with clear evidence of quota attainment, revenue closed, or consistent performance
Highly consultative seller who can run structured discovery, identify root business challenges, quantify impact, and guide buying decisions
Comfortable discussing core eCommerce metrics, including AOV, LTV, CAC, ROAS, retention, and contribution margin
Clear, confident communicator with strong written and verbal skills for follow-ups, proposals, and call recaps
Professional, personable, and easy to talk to—you build rapport quickly and make complex topics feel approachable
Able to sell thoughtfully and persuasively without relying on scripts or high-pressure tactics
Highly organized with the ability to manage multiple active deals without losing momentum or detail
Polished, confident phone presence with strong interpersonal instincts
Experience selling monthly retainers in the $3k–$30k+ range
Working knowledge of the eCommerce and performance marketing ecosystem, including but not limited to::Shopify, Klaviyo, GA4, Meta Ads Manager, Google Ads, TikTok Ads
Comfortable working with remote, globally distributed teams across time zones
Prior experience in a fast-growing agency, consultancy, or performance-driven environment
Hours: Must be able to cover a meaningful overlap with North American business hours (at least 4 hours/day overlapping with ET or PT; exact schedule depends on location).
Tools: HubSpot, Slack, Google Workspace, Asana, DocuSign, Calendly and more
First 30 Days
Develop a deep understanding of Stroudinc and Onda, including when each is the right fit and when a combined approach makes sense
Learn how founders articulate growth constraints, marketing challenges, and internal friction
Shadow and then begin leading discovery calls independently
Build strong working relationships with the founders and senior delivery teams
Days 31–60
Fully own discovery and consultative sales conversations from first call through close
Confidently position Stroudinc, Onda, or a combined engagement based on the prospect's needs
Begin closing deals consistently and contributing to a predictable pipeline
Provide direct market feedback to founders on objections, positioning, and lead quality
Days 61–90
Operate as the primary closer for inbound and warm outbound opportunities
Close new business across both brands with minimal oversight
Improve qualification, messaging, or sales process based on real conversations
Be trusted as a true extension of the founding team in conversations with senior buyers
Base salary + commission (OTE tied to experience and location)
Performance-based accelerators
Benefits: Paid Time Off, Paid Holidays, 100% Remote
Languages
- English
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