Demand Generation Manager

We are seeking a skilled Demand Generation Manager to support and execute integrated lead-generation initiatives. This role manages the day-to-day operations of omni-channel demand generation campaigns and collaborates closely with content, paid media, events, and sales teams to drive consistent, high-quality pipeline.

The ideal candidate brings hands-on experience running B2B marketing programs end-to-end, strong analytical capability, and the ability to coordinate multiple stakeholders in a fast-moving environment.

This is a hybrid role requiring three days per week onsite in Draper, UT.

• Execute omni-channel B2B demand generation campaigns from planning through launch, optimization, and reporting.
  

• Develop data-driven marketing plans to ensure consistent month-over-month opportunity generation.
  

• Manage and coordinate campaign components across email, paid media, web, events, and content.
  

• Partner with teams in content, events, paid media, and web to support new initiatives and improve existing programs.
  

• Work closely with sales partners to align campaigns with revenue goals and pipeline needs.
  

• Manage relationships with paid media partners and maintain a sponsorship calendar to support lead-generation goals.
  

• Track campaign costs, monitor performance, and ensure ROI across all initiatives.
  

• Support planning and execution of in-person events tied to acquisition goals.
  

• Partner with internal teams to ensure seamless event operations and lead capture.
  

• 3–5 years of marketing and demand generation experience.
  

• Strong understanding of B2B and enterprise marketing best practices.
  

• Proven ability to execute marketing campaigns end-to-end.
  

• Experience collaborating cross-functionally with sales and marketing teams.
  

• Strong communication, problem-solving, and analytical skills.
  

• Experience with Salesforce, Marketo, Tableau, and Clay.
  

• Ability to summarize performance data and recommend optimizations.
  

• Comfortable managing budgets and tracking campaign ROI.
  

• Organized, detail-driven, and proactive.
  

• Able to work independently while coordinating multiple moving parts.
  

• Comfortable in a fast-paced, results-oriented environment.