Creative Director

Gwynedd Manufacturing is a rapidly growing defense contractor and state-of-the-art manufacturing facility located in North Wales, PA. We proudly serve the U.S. Department of Defense and federal law enforcement agencies with precision-engineered firearms, weapon components, and accessories. As an innovative and forward-thinking organization, we are committed to delivering the highest quality standards in support of those who serve.

Description

We are searching for a Creative Director who will lead and execute all visual and creative initiatives for the company, ensuring brand consistency across all platforms. This role is responsible for producing high-quality branded photo and video content, managing creative teams, overseeing social media and email marketing visuals, and supporting company initiatives through in-house creative production. This position plays a critical role in shaping brand identity and driving engagement across digital, print, and live event platforms.

The Creative Director will support growth initiatives by overseeing content for digital marketing, trade shows, internal training, and cross-functional projects. This position plays a critical role in shaping our brand identity and driving engagement across digital, print, and live event channels. A background in the firearms industry is strongly preferred due to the specialized nature of our content, though not required. This role is also an excellent opportunity for a seasoned Manager looking to advance into a Director-level position with broader strategic influence and team leadership responsibilities.

Key Responsibilities

• Lead the development and execution of all branded photo and video content.
• Produce and edit professional-level video and photography content; Sony equipment experience strongly preferred.
• Manage and grow the company's large-scale social media presence and email marketing content.
• Direct, curate, and approve creative content to ensure alignment with company branding, messaging guidelines, and values.
• Develop and produce marketing copy for product launches, advertisements, social media, email marketing, and blogs.
• Manage and mentor creative team members, providing direction, feedback, and performance oversight.
• Oversee all trade show displays, booth design, and supporting promotional content.
• Collaborate cross-functionally with marketing, sales, operations, and executive leadership to align creative output with business objectives.
• Ensure all creative deliverables adhere to brand standards and regulatory considerations, especially when related to firearms and defense content.

Qualifications & Experience

• Minimum of 5 years of hands-on experience producing and editing professional photo and video content.
• Minimum of 3 years of experience managing creative teams.
• Demonstrated experience overseeing large-scale social media platforms and email marketing creative.
• Strong background in branded content development and brand strategy.
• Experience writing effective marketing copy across multiple platforms.
• Familiarity with the firearms industry is strongly preferred (not required but highly beneficial).
• Proficiency with industry-standard creative software and production workflows.
• Strong leadership, communication, and organizational skills.

Portfolio Requirement

All candidates must submit a professional portfolio of work demonstrating video, photography, branding, and campaign execution for consideration.

Preferred Skills

• Sony camera systems experience
• Trade show and live event branding
• Cross-platform marketing strategy integration
• Regulatory-aware content development (especially within firearms or highly regulated industries)

Physical and Work Environment Requirements:

This position is based in a manufacturing environment and may require the following over extended periods of time up to a full 8-hour work shift (excluding lunch and breaks): stand, walk, sit, squat or bend, kneel and rise, lift, carry, push, or pull materials and equipment weighing up to — and occasionally exceeding — 50 pounds, view a computer or other digital screen, work on a computer, workstation or comparable system, and make accurate entries in such systems. Manual dexterity and fine motor skills are required for detailed assembly and precision work. Work may take place in areas with varying temperatures or no climate control, varying noise levels, and production equipment in motion. Proper personal protective equipment (PPE) must be worn in designated areas at all times as required by company policy. Reasonable accommodations may be available to enable individuals with disabilities but are always subject to safety concerns for the employee and all team members.  Employer may require a physical assessment of the candidate's ability to perform these tasks as a condition of an offer letter.  Any assessment will be performed by a third party vendor and will be reported on a pass/fail basis with no other medical information conveyed to employer.

Equal Opportunity Employer:
Gwynedd Manufacturing is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Note: This job description reflects general duties and responsibilities and is not intended to be an exhaustive list. Management may modify or assign other responsibilities as needed.