Digital Marketing Officer, YORKSHIRE CANCER RESEARCHGuardian Jobs • Harrogate, England, United Kingdom
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Digital Marketing Officer, YORKSHIRE CANCER RESEARCH
Guardian Jobs
- Harrogate, England, United Kingdom
- Harrogate, England, United Kingdom
About
About Us Yorkshire is one of the regions hardest hit by cancer. Together, we can change this.
Yorkshire Cancer Research is a charity dedicated to funding research so that you and those you love live longer healthier lives, free of cancer. Thanks to supporters, the charity funds vital cancer research and pioneers innovative new services for people with cancer. These life‑giving medical breakthroughs are helping more people survive cancer – in Yorkshire, and beyond. As an inclusive employer, our aim is to ensure our workforce reflects the rich diversity of our region. We believe a diverse workforce is vital to us taking action to prevent, diagnose and treat cancer more effectively in Yorkshire. We offer equal opportunities regardless of race, religion or belief, age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, marriage and civil partnerships.
The Benefits We offer all employees a wide range of benefits including an enhanced contributory pension scheme, 25 days annual leave plus Bank Holidays (increasing to 30 days after 5 years’ service), flexible working arrangements, private medical insurance, enhanced maternity leave, career progression, learning and development, wellbeing initiatives, offices within walking distance of Hornbeam Park train station, free onsite parking and a whole lot more.
The Role The Digital Marketing Officer plays a vital role in delivering high‑performing digital campaigns that drive supporter acquisition and engagement. Working within the charity’s marketing team, you will focus on paid media and content creation to support a broad range of charity initiatives, ranging from fundraising campaigns to service uptake. Reporting to the Digital Marketing Manager, you will lead the execution of digital campaigns from planning through to optimisation, developing channel strategies, briefing content, and managing delivery. You will also collaborate with agency partners to ensure smooth and effective delivery.
Responsibilities
Lead the creation and implementation of digital marketing campaigns, including fundraising, services, retail and political campaigns.
Create detailed campaign plans, including channel selection, content requirements, and delivery timelines.
Manage live campaign delivery, introducing new content and optimising performance based on real‑time data.
Lead paid media activity across Meta Ads Manager.
Manage the charity’s PPC agency, continuously optimising our paid Google Ads and Google Grant accounts, ensuring we’re maximising efficiency and creating new opportunities.
Monitor campaign performance using analytics tools and dashboards, providing actionable insights.
Continuously test and refine campaign activity to improve engagement and conversion.
About You
Strong ability to plan and deliver digital campaigns across multiple channels, with a focus on performance and audience engagement.
Skilled in creating acquisition‑focused content that supports paid media.
Proficient in Meta Ads Manager, Google Ads, YouTube advertising, and other digital marketing platforms.
Confident using analytics tools such as Google Analytics, Looker Studio, and Google Tag Manager to monitor and optimise performance.
Able to implement and manage tracking solutions, including pixels and consent tools, with attention to compliance.
Work collaboratively across teams to deliver integrated campaigns and support broader marketing goals.
Application Before applying, please visit our Careers Page to view the full role profile and find out more about working for Yorkshire Cancer Research.
To apply please submit a CV and cover letter outlining your suitability for the role to Claire Wooldridge, Head of People, before
12 January 2026 . Please read our privacy notice before applying.
Yorkshire Cancer Research is a responsible and flexible employer. We welcome any discussion for flexible working at the interview/offer stage where we will consider an individual’s circumstances against the needs of the charity. We positively encourage applications from suitably qualified and eligible candidates from all backgrounds. If we can make any reasonable adjustments to support your application please contact us via our website.
Seniority level Entry level
Employment type Full‑time
Job function Marketing and Sales
Industries Advertising Services
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Languages
- English
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