Marketing & Social Media Manager
Pawprint Family
- Lichfield, England, United Kingdom
- Lichfield, England, United Kingdom
About
January-April 2026
About Us Pawprint Family is a growing creative business on a mission to bring adventures, stories and meaningful experiences to young people and the adults who support them. From challenge badges to milestone badges for babies and a growing lifestyle patch range, we create high-quality products that inspire learning, connection and joy.
We’re a small, friendly team where ideas matter and you can genuinely see the impact of your work. We’re now ready to welcome an experienced Marketing & Social Media Manager who’s excited to help scale our brands, grow our audience, build a community and drive real commercial results.
The Role This is a hands‑on marketing role for someone who’s both a planner and a do‑er . You’ll take ownership of our social channels, email campaigns, and multi‑brand marketing activity — and you’ll be rolling up your sleeves to create the content too.
It’s ideal for someone who:
Has solid experience and wants more creative ownership
Loves both strategy and execution
Thrives in a small, collaborative team
Wants to make a visible impact rather than get lost in a big department
Key Responsibilities:
Develop and deliver marketing strategies for multiple Pawprint Family brands
Plan and manage content calendars across Instagram, TikTok, Facebook, Pinterest and LinkedIn
Identify audience and revenue growth opportunities
Plan email marketing campaigns and automated sequences
Content Creation & Management
Create high‑quality content across reels, stories, carousels, TikToks, Facebook posts and blog articles
Produce engaging email campaigns and newsletters
Manage day‑to‑day community engagement with warmth and consistency
Design graphics and assets that align with each brand’s tone and visual identity
Capture or brief photography and video, contributing creative direction for shoots
Working with paid ads across Meta & Google platforms
Brand Growth & Analytics
Track performance across social media, email and campaigns
Report on KPIs and use insights to refine strategy
Grow our audiences through lead magnets, audience‑building campaigns, and partnerships
Support website conversions and wholesale engagement through strategic content
Campaigns & Launches
Plan and execute product launches across retail, wholesale and licensed lines
Manage seasonal campaigns including Badgevent and new product drops
Coordinate cross‑channel marketing that blends storytelling with commercial goals
Work closely with other stakeholders to ensure messaging is on‑brand and approved where necessary
About You You’ll thrive with us if you’re:
A confident marketer with 2–4+ years’ experience
in a similar role
Proactive, organised and happy to lead projects end‑to‑end
Strong across social strategy, content creation and campaign planning
Comfortable working hands‑on with design and video creation, organic social and paid ads
Data‑aware and able to turn insights into practical next steps
Someone who enjoys juggling multiple brands and priorities
Adobe Creative Cloud experience (Photoshop, Illustrator or InDesign)
Experience with Canva, CapCut and similar tools
Working knowledge of product‑based e‑commerce
Familiarity with the education, parenting, crafting or youth activity sectors
What We Offer A genuine 4‑day working week
with no salary reduction
A role with autonomy, influence and room to grow an in‑house team
Supportive, friendly team culture
Staff discount and early access to new ranges
How to Apply If this sounds like the kind of role where you can make a real impact and grow with us, we’d love to hear from you. Please send the following:
Your CV
– highlighting relevant experience in marketing, social media, and any campaign management.
A covering letter
– telling us why you’re excited about this role, how your experience aligns with what we’re looking for, and what you’d bring to the Pawprint Family team.
Examples of your work
– this can include:
Links to
social media accounts
you currently manage or have managed.
Portfolio pieces
such as campaign posts, email newsletters, Reels/TikToks, or graphics (PDF or links are fine).
A short selection (3–5 examples) that best shows your strengths in planning, content creation, and design.
Please email your application to
careers@pawprintfamily.com
with the subject line
Marketing & Social Media Manager Application – [Your Name] .
Deadline for applications: 5th January 2026
#J-18808-Ljbffr
Languages
- English
Notice for Users
This job comes from a TieTalent partner platform. Click "Apply Now" to submit your application directly on their site.