Marketing Director

Marketing and Brand Specialist
Job Type: Full Time

Deep Creek Restaurant Group is seeking an experienced marketing professional to lead brand strategy and marketing execution across four restaurants. This role manages all marketing initiatives, builds brand awareness, drives customer engagement, and supports menu development through data driven insights. The position is hands on and requires strong planning, content creation, and project management skills.

Primary Responsibilities

• Develop and execute marketing strategies that support brand growth
• Create and manage marketing plans for each restaurant
• Oversee social media across all platforms, including scheduling, posting, and community management
• Produce content including copy, photos, videos, and digital assets
• Lead menu engineering and optimization by analyzing item performance and refining pricing, layout, and design
• Maintain brand standards and produce branded materials for digital and print use
• Analyze marketing performance and present key metrics to leadership
• Work cross-functionally with managers and attend on site events as needed

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field
• Minimum 5 years of marketing or brand management experience in hospitality or restaurants
• Social media management and content creation experience
• Strong writing skills and high attention to detail
• Proficient in Microsoft Office, Canva, InDesign, and Apple software
• Ability to manage multiple projects and operate in a fast-paced environment
• Portfolio with writing samples and creative work required

Benefits
401k matching, health, dental, vision, HSA, paid time off, employee discount, life insurance

Schedule
Full time, 8 to10 hour shifts, Monday to Friday with occasional nights and weekends

Work Location
On site in Oakland, MD, Housing available

Apply to join a growing restaurant group and lead marketing efforts across multiple concepts.