Digital Marketing Executive (Web Content, SEO & Creative)Hozelock (UK) • Sutton Coldfield, England, United Kingdom
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Digital Marketing Executive (Web Content, SEO & Creative)
Hozelock (UK)
- Sutton Coldfield, England, United Kingdom
- Sutton Coldfield, England, United Kingdom
About
Key responsibilities
Maintain and update content across Hozelock websites, including product pages, category pages, blogs, and promotional campaigns.
Ensure all content is SEO-optimised, mobile‑responsive, and aligned with brand guidelines.
Implement on‑page SEO best practices: meta tags, headings, internal linking, image optimisation, and schema mark‑up.
Collaborate with stakeholders to keep product information accurate and up to date.
Conduct keyword research and assist in building content clusters to improve organic rankings.
Monitor site performance using Google Analytics (GA4), Search Console, and SEO tools (e.g., SEMrush, Ahrefs).
Prepare monthly SEO and traffic reports with actionable insights.
Use AI tools for content ideation and optimisation.
Design high‑quality images for web, social media, and retailer platforms using Adobe Photoshop, Illustrator, or Canva.
Create and edit short‑form videos for product demonstrations, social campaigns, and website use (Adobe Premiere Pro or similar).
Update product listings, images, and descriptions on Amazon and other retailer portals (e.g., B&Q, Screwfix, Wickes, Argos).
Ensure compliance with retailer guidelines and optimise content for conversion.
Support Amazon marketing campaigns (Sponsored Ads, A+ Content) and seasonal promotions.
Organise and maintain the digital asset library with accurate metadata for easy stakeholder access.
Develop high‑quality and efficient digital tools to address and resolve customer and consumer website enquiries promptly and effectively.
Stay updated and share relevant digital trends, industry news, and emerging platforms with stakeholders.
…and any other duties required to assist in supporting the achievement of Company objectives.
Core competencies
Attention to Detail – Ensures accuracy in website updates, SEO implementation, and creative assets.
Technical Literacy – Comfortable with CMS platforms, SEO tools, and basic HTML/CSS for content formatting.
Creative Ability – Skilled in producing engaging images and videos aligned with brand guidelines.
Analytical Thinking and Problem‑Solving – Can interpret website and campaign performance data to inform improvements.
Time Management & Prioritisation – Handles multiple tasks efficiently.
Communication Skills – Clear written and verbal communication for content creation and stakeholder collaboration.
Adaptability & Learning Agility – Quickly learns new tools and adapts to changing priorities.
Customer‑Centric Mindset – Focuses on creating content and experiences that meet user needs.
Collaboration & Teamwork – Works effectively with marketing, commercial, customer service teams and digital agencies.
Qualifications
Strong knowledge of SEO principles and experience managing website content.
Proficiency in graphic design tools (Adobe Creative Suite or Canva).
Experience in video editing (Premiere Pro, After Effects, or similar).
Familiarity with CMS platforms (WordPress, Magento 2 or similar).
Basic understanding of Amazon Vendor Central and retailer content portals.
Experience with GA4 and reporting dashboards (nice‑to‑have).
Knowledge of A+ Content best practices and retailer compliance guidelines (nice‑to‑have).
Seniority level Entry level
Employment type Full‑time
Job function Marketing and Sales
Industries Appliances, Electrical, and Electronics Manufacturing
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Languages
- English
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