Digital Marketing Executive
AWD online
- Coventry, England, United Kingdom
- Coventry, England, United Kingdom
About
£27,000 to £30,000 per annum (based on experience) + Benefits (see below)
Location:
Coventry, West Midlands (100% Office Based)
Job Type:
Full-Time, Permanent
Working Hours:
Monday to Friday
JOB OVERVIEW We have a fantastic new job opportunity for a Digital Marketing Executive to join a collaborative marketing team within a growing organisation.
As a Digital Marketing Executive, you will support the planning, creation and optimisation of digital content across websites, social media, email campaigns and online publications. This role combines long-form copywriting, SEO optimisation and multi-channel digital marketing delivery.
The Digital Marketing Executive will work closely with internal teams to translate technical insight into engaging content, manage website updates via WordPress, and support brand awareness, lead generation and campaign performance.
WHO ARE WE LOOKING FOR Are you a proactive, adaptable digital marketer who thrives in a fast-paced, hands-on role?
Are you commercially aware, and able to work across multiple priorities without losing sight of detail or delivery, use initiative, solve problems quickly, and stay calm under pressure?
Do you enjoy managing multiple digital channels, turning ideas into action, and continuously improving performance?
If you’re dynamic, adaptable, and bring a can-do attitude to your work, this role will suit you.
This is a varied and fast-paced role that involves managing multiple content and digital tasks, so strong organisational skills and the ability to adapt to shifting demands are essential.
Within this role, you will have the opportunity to take ownership of the companies' social media channels and influence the content for the websites, working within a team where constructive feedback will be heard and valued.
DUTIES Your duties as the Digital Marketing Executive include:
Content Creation & Copywriting:
Researching, writing and editing long-form content including blogs, articles, case studies and white papers
SEO & AIO/GEO Optimisation:
Applying on-page and technical SEO best practices, alongside AI Optimisation (AIO) / Generative Engine Optimisation (GEO) techniques to improve visibility across search engines and AI-powered answer platforms
AI & Agentic Workflow Support:
Supporting the use of agentic AI tools and automated workflows to streamline content creation, research, reporting and digital processes
Social Media Management:
Creating, scheduling and monitoring B2B content across multiple social media platforms
Website Management:
Maintaining and updating website content using WordPress, including Advanced Custom Fields and page builders
Campaign Support:
Assisting with digital campaigns to support brand awareness, product launches and lead generation
Email Marketing:
Supporting the delivery of email campaigns using CRM platforms such as HubSpot
Performance Reporting:
Monitoring digital performance using analytics tools and contributing to insight reports and optimisation recommendations
Collaboration:
Working closely with creative and internal teams to support visual, video and multimedia content
Market Monitoring:
Tracking competitor activity, digital trends and platform developments that may impact strategy
CANDIDATE REQUIREMENTS ESSENTIAL Proven experience in a content, website or digital marketing role
Experience with WordPress content management system (preferably ACF, Avada and Elementor)
Working knowledge of Google Analytics, Google Search Console and Google Ads
Experience with CRM or email platforms such as HubSpot
Working knowledge of on-page and off-page technical SEO, including Core Web Vitals
Proven Social Media Management experience on delivery and reporting
Video editing and Motion graphics skills using Adobe Suite Premiere Pro, After Effects, Photoshop (or similar)
Strong long form copywriting and editing skills, particularly for web and marketing content
Highly creative with experience in identifying target audiences and devising content that engages, informs, and motivates
Coordinated and organised, comfortable running several content calendars at once while maintaining quality and growth
Strong analytical skills and data-driven thinking
Ability to manage their own time productively
Detail-driven and able to manage deadlines effectively
DESIRABLE To produce cinematic corporate & explainer videos
Experience with Agentic AI & GEO implementation
Exposure to PPC campaign management and reporting
HTML and CSS experience
BENEFITS 25 days annual leave plus Bank Holidays
Contributory pension scheme
Medical insurance
Flexible working hours within core hours
Free on-site parking
Loyalty bonus
HOW TO APPLY To be considered for this job vacancy, please submit your CV to our Recruitment Team who will review your details. CV’s of Job Applicants meeting this requirement will be submitted to our Client for consideration. By submitting your job application to us you are hereby giving us your express consent to submit your details to our Client for this purpose.
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Languages
- English
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