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Digital Marketing Executive - Partnerships & AcquisitionsKP UKManchester, England, United Kingdom
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Digital Marketing Executive - Partnerships & Acquisitions

KP UK
  • GB
    Manchester, England, United Kingdom
  • GB
    Manchester, England, United Kingdom
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About

The Partnerships Marketing Executive is a pivotal role, driving all marketing activities across Kaplan partnership brands. By managing organic social media, content, email marketing, marketing operations, and events/webinars, this role directly contributes to building brand awareness, increasing traffic, and boosting sales, free trials, and retention. This individual will collaborate closely with Product Marketing and the wider marketing team to ensure the success and growth of Kaplan partnerships.
As a great team player and hands on digital marketeer, you'll be able to use your experience to help create content and activity that supports a wider growth strategy for Kaplan partnership brands. You're effective at working on multiple projects and to deadlines, and are able to react quickly to respond to topical news and requests, taking advantage of such opportunities to broaden brand reputation and reach.
Qualifications
Background in a content, social or email marketing
Experience in creating effective on-brand content and messaging
Highly organised, with exceptional attention to detail
Ability to work to deadlines and manage multiple campaigns
Excellent written and verbal communication skills
At least 2+ years marketing experience in a similar role
Previous experience using email marketing tools, Facebook Ads, Google Analytics and Wordpress desirable
Results and measurement focused
Hands on approach and self‑motivated
Positive can do attitude
About us Kaplan Professional is a leading provider of apprenticeships, accountancy / tax / finance & banking courses, and professional assessments. For almost 80 years, we've helped shape the development and careers of finance professionals.
We are part of the Kaplan group, one of the world's largest and most diverse education and assessment providers. We operate in over 30 countries and maintain relationships and partnerships with more than 1,000 school districts, colleges and universities, professional bodies and over 10,000 businesses. Our vast breadth and scope in terms of both capabilities and assets sets us apart. What we believe in: Our goal is for Kaplan to be a great place to work where everybody can succeed, so we truly live and breathe our values: act with integrity, grow knowledge, empower & support, create opportunity, drive results together. Kaplan is a global organisation whose mission is rooted in providing equal access to education and opportunities for advancement to people of all backgrounds. We believe diversity, equity and inclusion — of culture, experiences, perspectives — are paramount to creating success and opportunity in an ever‑changing world. As an educator, partner and employer, Kaplan is committed to promoting an equitable world in which diverse talent can develop, advance and thrive.
Benefits
28 days annual leave + option to purchase more
Season ticket loan and cycle to work scheme
Big discounts on Kaplan courses for you and your family
Private medical, income protection, and life insurance
24/7 confidential helpline providing counselling and other support services
Company pension contributions
Maternity, Adoption, Shared Parental and Paternity/Partner pay, which is well above statutory levels
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  • Manchester, England, United Kingdom

Languages

  • English
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